3robi
3robi | |
|---|---|
| Born | Anass Haouam January 24, 1995 Amsterdam, Netherlands |
| Occupation(s) | Hip-hop artist, rapper |
| Years active | 2014–present |
| Known for | Debut album "Jonge jongen naar de top" (2017), founder of Spow Business label |
Anass Haouam (born 24 January 1995), professionally recognized as 3robi, is a Dutch-Moroccan hip-hop artist. Originating from Amsterdam, he embarked on his musical journey in 2014. His initial album, Jonge jongen naar de top (2017), achieved the number one spot on the Dutch Album Top 100. In 2019, he established his own record label, Spow Business, followed by the release of his sophomore album in 2020.
Early life
Anass Haouam grew up in the Bos en Lommer district of Amsterdam, born to Moroccan parents. Between the ages of twelve and nineteen, he resided in IJburg, located in Amsterdam-Oost. He has three siblings: Yassine, who produces music under the name YassineBeats and has contributed to many of Anass’s tracks; Sami, a professional footballer; and Aim, a fellow rapper with whom he frequently works. The moniker 3robi was assigned during his teenage years, highlighting his distinction as the sole Moroccan from Casablanca in his area—a term used locally to describe those from the rural surroundings. His early passions included both rap music and football, with influences drawn from Dutch rappers such as Sjaak and Naffer.
2013–2018: Early stages and Jonge jongen naar de top
3robi initiated his career in 2013, gaining significant recognition in 2017 with the single "Sinds een puber," featuring LouiVos and Kingsize, which peaked at number 97 on the Dutch Single Top 100. Throughout this period, he collaborated with artists like Mula B, Dopebwoy, and Yung Felix. Notably, in 2017 he appeared on Dopebwoy’s track "Cartier" alongside Chivv; this single reached number five on Dutch charts, marking his highest chart performance.
His debut album, Jonge jongen naar de top, was released in December 2017 and secured the top position on the Dutch Album Top 100.
2019–present: Jonge jongen naar de top 2
Following his departure from the Wild West label in 2019, 3robi launched his own label, Spow Business. His brother Aim became the first signed artist under this new venture. Reflecting on this decision, he highlighted his desire for creative independence and noted that there was insufficient support within the Dutch music industry to help artists reach prominence.
In 2020, he unveiled his second studio album titled Jonge jongen naar de top 2. Further expanding his discography, in 2022 he released a collaborative project called Flex Mood with producer SRNO.
Studio albums
| Title | Album information | Highest chart positions | |
|---|---|---|---|
| NLD | BEL (Fl) | ||
| Jonge jongen naar de top |
|
1 | 38 |
| Jonge jongen naar de top 2 |
|
19 | 48 |
Collaborative albums
| Title | Album information | Highest chart positions | |
|---|---|---|---|
| NLD | BEL (Fl) | ||
| Flex Mood (with SRNO) |
|
21 | 91 |
Awards and nominations
| Year | Award | Category | Work nominated | Outcome |
|---|---|---|---|---|
| 2017 | FunX Music Awards | Best Collaboration | "Domme Boys" (featuring Mula B and Louis) | rowspan=5 Template:Nom |
| 2018 | "Cartier" (featuring Dopebwoy and Chivv) | |||
| 2021 | "Validé" (featuring Bryan Mg and SRNO) | |||
| 2022 | Best Song | "Montana" (featuring SRNO, Henkie T and Bryan Mg) | ||
| Best Album | Flex Mood (collaboration with SRNO) |