51 Minds Entertainment
| Company type | Private |
|---|---|
| Industry | Television production |
| Predecessor | 51 Pictures, Mindless Entertainment |
| Founded | 2004 |
| Headquarters | United States |
Area served | United States |
| Products | Reality television shows |
| Parent | Banijay Entertainment |
51 Minds Entertainment—also known as Fifty One Minds Entertainment—is a production firm focused on reality TV, particularly recognized for its "celebreality" shows broadcast on VH1. The company was established in 2004 following the merger of Cris Abrego's 51 Pictures (previously Brass Ring Entertainment) and Mark Cronin's Mindless Entertainment. By 2005, 51 Minds had secured a two-year agreement to produce seven series for VH1, playing a key role in revitalizing the network's viewership. In 2008, the firm became part of Endemol, which later evolved into Endemol Shine Group and is currently known as Banijay Entertainment.
In addition to traditional television, 51 Minds ventured into digital media by creating The Tester for the PlayStation Network in 2010. The company’s successful reality TV lineup also features popular franchises like Below Deck, which airs on Bravo, a channel within the NBCUniversal portfolio.