AcreTrader
| Company type | Private |
|---|---|
| Industry | Real estate investment, Agricultural investment |
| Founded | May 2018 |
| Founder | Carter Malloy |
| Headquarters | Fayetteville , United States |
Area served | United States, Australia |
Key people | Carter Malloy (CEO) |
| Products | Farmland investment platform, Acres.com land intelligence platform |
Number of employees | specialists in agronomy, data analytics, software development, GIS, and farm management |
AcreTrader is a United States-based real estate investment firm with a focus on agricultural land. Its mission is to broaden investor participation in tangible assets while supplying farmers with capital to support their growth initiatives. The company functions through two primary divisions: AcreTrader Financial, LLC, a broker-dealer registered with FINRA, and the digital platform Acres.com. Additionally, AcreTrader administers funds tailored for institutional investors, covering sectors such as permanent crops, row crops, and timberland.
The organization's headquarters are located in Fayetteville, Arkansas, where it employs specialists in agronomy, data analytics, software development, geographic information systems (GIS), and farm management. By June 2023, AcreTrader had facilitated investment connections involving more than 40,000 acres of farmland across the United States and Australia.
History
Established in May 2018 by Carter Malloy, a former investment expert who continues to serve as CEO, AcreTrader has steadily expanded its presence within the agricultural investment landscape. In September 2023, Malloy was appointed to the Agribusiness Industry Council of the Federal Reserve Bank of St. Louis.
In April 2020, the company raised upwards of $5 million in seed capital from backers including RZC Investments and Revel Partners. This was followed by a $12 million Series A funding round in March 2021 led by Jump Capital, with contributions from Narya Capital and Revolution's Rise of the Rest Seed Fund; notably, JD Vance participated through Narya Capital in 2022.
January 2022 saw AcreTrader secure $40 million in Series B financing led by Anthemis Group. By March of the same year, this round grew beyond $60 million with further investment from Drive Capital based in Columbus, Ohio.
Platform
AcreTrader Financial, LLC operates as a FINRA-registered and SIPC-protected broker-dealer that identifies and evaluates farmland investment opportunities. The platform predominantly offers farmland assets to accredited investors within the United States who undergo an accreditation verification process. Investor returns are generated via operational profits, lease income, and appreciation realized upon sale of the properties.
Acres.com
Acres.com is a technology-driven land intelligence platform encompassing data on over 150 million parcels across the U.S., delivering information on soil composition, historical crop patterns, vegetation indices, water consumption, and transaction records. It provides property listings alongside nationwide comparable sales data and tools for managing land portfolios. In 2022, Acres.com enhanced its capabilities by acquiring AgValuation to improve collateral assessment services for lenders. Its Enterprise solution caters to land professionals, farm operators, and companies involved in land management.