Adventures by Disney
| Company type | Subsidiary |
|---|---|
| Industry | Travel and holiday services |
| Founded | 2005 |
Area served | Worldwide |
| Products | Guided group vacations for families |
| Parent | Walt Disney Company |
Adventures by Disney Travel Services, Inc. (ABD) specializes in guided group vacations tailored for families, offering experiences both within the United States and internationally. As a part of the Signature Experiences sector under Disney Experiences, which itself is a branch of the Walt Disney Company, Adventures by Disney conducts 37 distinct tours spanning six continents. These trips emphasize family-oriented activities and are led by two guides trained directly by Disney.
History
Established in 2005 with just two destinations in the U.S., Adventures by Disney had expanded its offerings to six continents by 2015. That same year, the company introduced shorter "Long Weekend" packages lasting four to five days, featuring cities such as New York City, Nashville, San Francisco, and Wyoming.
In 2015, Adventures by Disney ventured into river cruising through a collaboration with AmaWaterways, launching Danube River cruises in 2016 and subsequently adding Rhine River cruises aboard the AMAKristina vessel in 2017. The following year, 2016, saw the introduction of a week-long tour in Central Florida, which included visits to Walt Disney World, Kennedy Space Center, and various leisure activities.
After a corporate restructuring in March 2018 that formed the Disney Parks, Experiences and Products division, the unit was rebranded as Disney Signature Experiences under the leadership of president Jeff Vahle. Additionally, following Disney’s acquisition of 21st Century Fox in 2019, travel operations from National Geographic Partners were merged into Adventures by Disney, coinciding with the discontinuation of Traveler magazine’s U.S. print edition.