Amagi Brilliant Park
| Company type | Light novel series |
|---|---|
| Industry | Entertainment |
| Founded | February 20, 2013 |
| Founder | Shoji Gatoh |
| Headquarters | Japan |
| Products | Light novels, manga, anime |
is a Japanese light novel series authored by Shoji Gatoh with illustrations by Yuka Nakajima. The series, published by Fujimi Shobo under the Fujimi Fantasia Bunko label, consists of eight volumes released since February 20, 2013. It has been adapted into three separate manga series, distributed by Fujimi Shobo and Kadokawa. The narrative follows Seiya Kanie, an intelligent yet egotistical high schooler tasked with rescuing a faltering magical amusement park from redevelopment within a three-month deadline, supported by Isuzu Sento and Princess Latifa Fleuranza, the park’s proprietor.
A 13-episode anime series produced by Kyoto Animation was broadcast in Japan from October 6 to December 25, 2014. In North America, the light novels are licensed by J-Novel Club, with the initial volume digitally launched on September 9, 2018. Meanwhile, the anime is licensed by Sentai Filmworks for both home video distribution and streaming on the Hidive platform.
By November 2014, the light novel series had surpassed 100,000 copies in circulation.
Plot
Seiya Kanie, a perfectionist and sharp-minded teenager, is persuaded by Isuzu Sento to visit Amagi Brilliant Park, an amusement park threatened with closure due to financial difficulties. The park’s staff are refugees originating from the magical realm known as Maple Land, and the park itself functions as a conduit for harvesting magical energy from visitors—energy vital for their continued existence in the human world.
To prevent the park’s shutdown, Latifah Fleuranza—princess of Maple Land and owner of the park—appoints Seiya as its new manager. His mission is to utilize his entertainment industry expertise to draw in 100,000 guests within two weeks (adjusted to 250,000 visitors over three months in the anime adaptation), a formidable goal considering the park’s precarious condition.
Amagi Management
- Seiya is an accomplished yet self-centered high school student who previously performed under the stage name Seiya Kodama. Latifah bestows upon him a magical gift that allows him to hear the true feelings of individuals once per person. Throughout his tenure, he develops strong connections with the staff—especially Isuzu—sharing personal struggles that inspire their loyalty. His name is inspired by Kanye West.
- Isuzu serves as a composed royal guard who initially struggled managing Amagi Brilliant Park due to her strict upbringing. Following Seiya’s appointment as manager, she assumes the role of his secretary and gradually reveals her emotions, harboring unexpressed affection for him. She wields a magical muzzleloader named Steinberger capable of firing bullets with diverse effects. Her name is derived from 50 Cent.
- Latifah is the princess of Maple Land and owner of Amagi Brilliant Park who grants Seiya his magical powers. A curse keeps her physically at age 14 and resets her memory annually, confining her within her garden behind a magical barrier. She bears resemblance to Moffle’s sister and is hinted to have feelings toward Seiya. Her name references Queen Latifah.
Mascots
- A mouse-like sweets fairy acting as the park’s primary mascot who dislikes Seiya. He is Latifah’s uncle and protective of her, resenting comparisons to Bonta—a fictional mascot from a related series—and apparently holds grudges related to family dynamics involving Latifah’s father.
- A sheep-like magical fairy serving as a park mascot known for his quick temper and artistic nature. He plays the violin and is involved in a custody dispute over his daughter.
- A pink feline flower fairy characterized by flirtatious behavior and expertise in explosives.
- A blue crocodile fairy mascot with comparatively fewer fans.
- A ferret-like flower fairy believed dead after becoming trapped inside an attraction. He transformed into a reclusive otaku whose collection was sold off to support the park financially.
- A shark-like fairy responsible for machinery operation who adopts an intimidating form when wet. Later on, he oversees Tetsuhige, exploiting Tetsuhige’s fear of sharks.
Elementario
- Leading Elementario is the water fairy, recognized for her lively spirit and impressive vocal talent, despite the group's limited fame.
- The wind fairy, known for her scatterbrained nature yet outstanding performance abilities, occasionally incorporates Chinese expressions.
- The earth fairy displays a calm and reserved attitude, has an interest in yaoi, but is notably awkward in movement.
- The fire fairy often appears lethargic and unenthusiastic during shows, frequently distracted by her phone and engaging in online arguments.
Other members
- A yellow triceratops-shaped fairy sporting glasses, characterized by a lecherous personality, who oversees sales and promotional activities.
- Amagi Brilliant Park’s chief accountant.
- A fairy resembling a wrench, responsible for leading engineering operations.
- The head of security at Amagi Brilliant Park, a human figure who dons a wrestler mask.
- A fairy shaped like assorted meats, supervising the catering department.
- A dolphin-like fairy clad in samurai armor who manages the Splash Ocean attraction.
- A large red dragon once featured in the "Ruby's Trial by Fire" attraction, later rehired for a different position. Despite his imposing size, he is sensitive and lacks flying skills but remains diligent in his duties.
- The leader of the Diggeries—mole-like fairies who escaped from a despotic empire and now work at the park after seeking asylum there.
- A kind-hearted girl previously involved with animal videos, recruited to help alleviate staff shortages. She possesses the ability to understand mascots even when they remain silent.
- Brought on to cover staffing gaps despite personal difficulties; she works at the shaved ice stand near the pool area.
- A reserved high school student from Amagi High and the youngest among recent hires; employed in the machine room and shows interest in Kanie.
- A pirate elephant seal from Maple Land who was forced to work at the park after losing during a hostage situation at Splash Ocean. Over time, he accepts his role as an entertainer.
Other characters
- A wizard who defeated a dragon under orders from Maple Land’s king and was promised Latifah’s hand in marriage. When the king broke his promise, he cursed her. Later, he disguises himself as an employee of Amagi Development with intentions to take over Amagi Brilliant Park. His name references Chris Tucker.
- Seiya’s aunt and guardian, often lazy but deeply caring. Named after Ice Cube.
- A waitress employed at "Savage," a restaurant frequently visited by main characters.
- A classmate involved in a subplot with Tsuchida and Kanie.
- The girlfriend of Kimura who accidentally sends a love letter to Seiya.
- The boyfriend of Kanae Tsuchida.
Light novels
The first light novel was released by Fujimi Shobo under their Fujimi Fantasia Bunko imprint on February 20, 2013. By June 2016, eight volumes had been published. During Anime Expo 2018, J-Novel Club acquired licensing rights and launched the first digital volume on September 9, 2018.
A spin-off titled Amagi Brilliant Park: Maple Summoner, written by Keishō Yanagawa, was published across three volumes between October 18, 2014, and February 20, 2015.
Manga
The manga version, illustrated by Kimitake Yoshioka, commenced serialization in the March 2014 edition of Fujimi Shobo's Monthly Dragon Age magazine. This adaptation has been collected into two tankōbon volumes, which were published in June and October of the same year. In addition, a four-panel comic strip manga titled Amagi Brilliant Park? Fumo, created by Kōji Azuma, launched in the June 2014 issue of Monthly Dragon Age. Furthermore, a third manga series named Amagi Brilliant Park the animation, authored by the AmaBri Restoration Committee and illustrated by Ami Hakui, started its serialization on Kadokawa's ComicWalker platform.
Anime
The anime television adaptation consists of 13 episodes and was developed by Kyoto Animation. It was directed by Yasuhiro Takemoto, with Fumihiko Shimo handling series composition, Miku Kadowaki responsible for character design, and music composed by Shinkichi Mitsumune. The series originally aired from October 6 to December 25, 2014. The opening theme, "Extra Magic Hour," performed by Akino with bless4, also features an English rendition titled "Extra Magic Hour (International Edition)." The ending theme, "Elementalio de Aimashō!," was delivered by Brilliant4, a group formed by voice actresses.
An original video animation (OVA) episode was included with the seventh DVD/Blu-ray volume release. This package also contained seven mini side-story episodes under the title Amagi Brilliant Park: Wakuwaku Mini Theater - Rakugaki Backstage, which were part of the home video editions.
Sentai Filmworks acquired licensing rights for North America and released both Japanese and English dubbed versions on Blu-ray on February 28, 2017. The series is also available for streaming on HIDIVE. Previously, Crunchyroll streamed the show in North America starting in 2015 but removed it on March 31, 2022, following Sony Pictures Television’s acquisition. Distribution for home video is managed by Crunchyroll Store Australia (Madman Anime) in Australia and Animatsu Entertainment in the United Kingdom.