America's Swimming Pool Company
| Company type | Private |
|---|---|
| Industry | Pool upkeep, repair, and refurbishment services |
| Founded | 2001 in Macon, Georgia, United States |
| Founder | Stewart Vernon |
| Headquarters | Macon , United States |
Area served | United States |
Key people | Stewart Vernon (Founder and CEO) |
| Parent | Authority Brands LLC (since October 2018) |
| Website | www |
America’s Swimming Pool Company (ASP) operates as a franchised network providing specialized services in pool upkeep, repair, and refurbishment. Established in 2001 by Stewart Vernon in Macon, Georgia, the organization continues to maintain its primary offices in that city.
History
At 22 years old, Stewart Vernon, the founder and CEO of ASP, initiated his initial pool service enterprise in Macon, GA, after gaining experience under a retiring local professional. He invested in the necessary tools and began managing operations himself.
To expand the brand on a national scale, Vernon adopted a franchise approach in 2006 by creating ASP Franchising and offering franchise opportunities.
In October 2018, Columbia-based Authority Brands LLC completed the acquisition of America’s Swimming Pool Company.
Growth
The franchising of ASP commenced in 2006 under Vernon's leadership. The following table presents the total number of franchise owners accumulated over time:
| Year | Cumulative Franchise Owners |
|---|---|
| 2002 | 1 |
| 2006 | 4 |
| 2007 | 10 |
| 2008 | 20 |
| 2009 | 30 |
| 2010 | 40 |
| 2011 | 45 |
| 2012 | 50 |
| 2013 | 60 |
| 2014 | 71 |
| 2015 | 82 |
Awards and recognition
Since initiating its franchise program in 2006, ASP has received several honors, such as:
- Ranked #98 among the Top 100 Fastest Growing Franchises by Entrepreneur Magazine in 2015
- Placed #53 for Top Home Based Franchise in Franchise 500 during 2014
- Achieved #37 for Top Low Cost Franchise in the Franchise 500 list of 2014
- Recognized as a Top Franchise Opportunity by Franchise Business Review in 2015
- Awarded Top Franchisee Satisfaction according to the Franchise Business Review Survey, 2015
- Holds membership in good standing with the International Franchise Association (IFA)
- Maintains good standing membership with VetFran
- Accredited member of The Association of Pool & Spa Professionals
External links
- ASP - America's Swimming Pool Company (Official Company Website)
- ASP Franchising, LLC (Corporate Site)
- ASP – America’s Swimming Pool Company Locations (Franchise Locations)