Aventri
| Company type | Private |
|---|---|
| Industry | Event management software |
| Predecessor | Etouches |
| Founded | 1998 |
| Founder | Leonora Valvo, Tim Cummins |
| Headquarters | Norwalk , United States |
Area served | Worldwide (35 countries) |
Key people | Oni Chukwu (former CEO) |
| Products | Cloud-based event management software, event ROI product, venue sourcing platform |
| Parent | Meetingplay (after 2022) |
Aventri, previously operating under the name Etouches, is a provider of cloud-based event management software headquartered in Norwalk, Connecticut. The company delivers comprehensive event management SaaS solutions to more than 1,200 clients spanning 35 countries, including notable corporations such as Coca-Cola, MasterCard, and Dell. Aventri earned recognition on Inc. magazine's Inc. 5,000 list for fastest-growing private companies in the United States for five consecutive years (2012–2016), ranking among the leading firms in Connecticut.
Global Executive Business Service — 1998
Established in 1998 by Leonora Valvo and Tim Cummins under the name Global Executive Business Service, the organization began as a fee-for-service event management provider.
etouches — 2008
In 2008, the company rebranded to Etouches and introduced its inaugural event management software solution. By 2010, it attracted $2.5 million in venture capital financing led by Greycroft Partners, with additional contributions from Connecticut Innovations and Cava Capital.
The launch of Etouches’ mobile application, eMobile, occurred in 2012 to facilitate event scheduling on smartphones, integrating features such as eReg and eSocial modules. That same year, the company secured $7.75 million through Series B funding led by Level Equity.
In 2013, Etouches completed a $6 million Series C funding round and appointed Oni Chukwu as president and CEO. The company expanded its international presence by establishing an office in Dubai in 2015 and raised an additional $14 million in Series C financing from investors including Argentum Group.
Strategic acquisitions broadened Etouches’ capabilities: TapCrowd (specializing in mobile apps and marketing analytics), InGo (focused on social media marketing integration), and Inevention (offering venue sourcing with cost estimation tools). These acquisitions fueled rapid growth, culminating in inclusion on Deloitte’s Technology Fast 500 list in 2015. That year, CEO Chukwu was honored with SmartCEO’s New York Future 50 award.
Throughout 2016, Etouches enhanced its enterprise event management platform by securing $20 million in funding and acquiring Zentila, a venue sourcing platform. The company also launched an event ROI product and integrated its platform with technologies such as Salesforce and Passkey.
On March 2, 2017, Etouches acquired LOOPD, a company specializing in onsite data-driven technology. Subsequently, on May 9, 2017, middle-market private equity firm HGGC purchased Etouches. HGGC’s investment facilitated further development of Etouches’ cloud platform to increase market share within the $6 billion Event Management Software (EMS) and venue sourcing industry.
Aventri — 2018
The organization adopted the Aventri brand name on July 12, 2018.
Acquisition by Meetingplay and Stova rebranding — 2022
Meetingplay acquired Aventri for an undisclosed amount, after which both entities unified under the new brand name Stova.
Locations
Aventri’s headquarters are located in Norwalk, Connecticut, USA, with additional offices situated throughout North America, Europe, the Middle East, and Asia-Pacific. The company provides multilingual and multi-currency versions of its products to accommodate its worldwide client base.