Belle Baby Carriers
| File:Belle Baby Cariers logo.png | |
| Company type | Private |
|---|---|
| Industry | Manufacturing, Design |
| Founded | 2006 in Boulder, Colorado, U.S. |
| Headquarters | Boulder, Colorado, U.S. |
Key people | Seth Murray (Founder/President) Juli Pearce (Director Sales & Marketing) Paige Mackey Murray (V.P. Operations) |
| Products | Baby carriers |
| Website | www.bellebabycarriers.com |
Belle Baby Carriers is a privately owned enterprise established in 2006 that specializes in designing and producing innovative front-facing baby carriers. The company has experienced swift growth, with its products now available in more than 250 retail locations throughout the United States and abroad. It has attracted considerable media coverage from outlets like ABC News, Boulder County Business Report, Rocky Mountain News, and Entrepreneur Magazine. Additionally, its carriers have been spotlighted in national magazines such as People Magazine, Her Sports and Fitness, Earnshaws, Pregnancy, and Fit Pregnancy. Celebrities including Julia Roberts, Jessica Alba, Angelina Jolie, and Nicole Kidman have been seen using Belle's baby carriers. Based in Boulder, Colorado, Belle functions as a subsidiary of Inventista, Inc., a firm specializing in design and engineering. The company prioritizes fostering close parent-infant connection through its patented carrier designs and operates manufacturing and distribution centers centralized within the Colorado Front Range region.
Founders
The company was launched by Seth Murray, a mechanical engineer from Boulder who previously worked alongside industrial designer Mark LeBeau on climbing gear projects for Trango in Louisville, Colorado. The founders chose the name Belle as a tribute to their daughters, Isabelle and Isabel. Before releasing the product to market, they developed and subjected their baby carrier prototype to extensive testing with parents over the course of a year.
Products
Belle Baby Carriers provides a variety of baby carriers that highlight the use of organic and environmentally friendly materials, including:
- Baby Carriers crafted from Organic Cotton and Hemp available in Black, Moss, Sand, Denim, and Earth tones
- Micro-Suede and Kashan Baby Carriers offered in Black, Sky, and Cappuccino shades
- Cherry Deco Baby Carrier combining Micro-Suede, Woven fabric, and Kashan
- Cheetah-patterned Baby Carrier featuring Micro-Suede, Faux Fur, and Kashan materials
- Orange Blossom Baby Carrier with embroidered Micro-Suede paired with Kashan