Bisnow Media
| Company type | Private |
|---|---|
| Industry | Digital media, Commercial real estate news |
| Founded | 2005 |
| Founder | Mark Bisnow |
| Headquarters | New York City , United States |
Area served | United States, Canada, United Kingdom |
Key people | Will Friend (CEO), Mark Bisnow (Chairman) |
| Products | News content, live events, newsletters, educational video series |
| Owner | Wicks Group |
Number of employees | 75 (2014) |
Bisnow Media, commonly known as Bisnow, is a digital media enterprise that produces news content and organizes live events. Established in 2005, the company is privately held by the Wicks Group and is based in New York City, with additional offices in Washington, D.C. As of 2014, Bisnow employed approximately 75 individuals. The organization operates within 27 metropolitan areas across the United States, Canada, and the United Kingdom, serving a subscriber base exceeding 600,000. It is recognized as a prominent creator of commercial real estate news and event programming. Its editorial focus includes real estate, technology, and business sectors, adopting a style similar to that of Business Insider and BuzzFeed.
History
Entrepreneur and attorney Mark Bisnow founded the company in 2005 to deliver niche business content tailored to evolving online consumption patterns, emphasizing timely and personality-driven digital media. Mark Bisnow later stepped down from the CEO role to become Chairman, with Ryan Begelman—previously COO and co-founder of Summit Series—assuming the CEO position. In January 2015, Will Friend was named CEO.
In 2012, Bisnow introduced "Escape," a series of exclusive retreats designed for leading commercial real estate owners, developers, and financiers. That same year, the company reported revenues of $11 million, reflecting a three-year compounded growth rate of 70%. The following year, Bisnow collaborated with Peter Linneman, founder of the Wharton real estate program, to launch an educational video series. By late 2013, Bisnow was active in 22 markets with 31 distinct newsletters and earned recognition from Crain's New York Business as one of the fastest-growing firms in both 2013 and 2014.
In May 2016, Bisnow Media was acquired by the Wicks Group for an estimated $50 million, expanding Wicks Group’s presence in digital media and live event sectors within commercial real estate.
Operations
Bisnow focuses on producing industry-targeted e-newsletters aimed at the commercial real estate market, reaching an audience exceeding 600,000 subscribers. Additionally, it organizes business-centric events that feature specialists discussing subjects such as technology advancements, philanthropy initiatives, and future trends, thereby strengthening its influence and fostering business development.