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Bloomfire

From Alfawiki
Adapted from the English Wikipedia article Bloomfire, available under CC BY-SA 4.0Updated 26 July 2025
Bloomfire
Company typePrivate
IndustrySoftware as a service
Founded2010
FounderJosh Little
Headquarters
Austin
,
United States
Key people
Ben Little (CEO)
ProductsCloud-based knowledge sharing platform

Bloomfire is a software-as-a-service provider located in Austin, Texas, focusing on cloud-based solutions that facilitate knowledge exchange within corporate environments. Established in 2010 by entrepreneur Josh Little and originally operating out of Salt Lake City, Utah, the company has secured funding from investors including Austin Ventures. Ben Little currently serves as the CEO.

Overview

Introduced in 2012, Bloomfire's primary offering allows businesses to build collaborative communities where teams can share, discover, and manage information, insights, and research data. The platform supports a wide range of 53 file formats such as videos, audio recordings, images, presentations, and text files. It also incorporates automated transcription capabilities for video and audio materials, enabling fully searchable transcripts that enhance knowledge retrieval and operational productivity.

Offered through an annual subscription plan, Bloomfire caters to several hundred clients, including prominent enterprises like Capital One, Southwest Airlines, and Conagra Brands. While the software is mainly designed for departments focused on insights and market analysis, customer service, sales, and marketing, it is versatile enough to be utilized across multiple organizational functions. Customers receive support via phone, email, and online channels.

History

In 2010, former CEO Craig Malloy—who brought 18 years of experience in videoconferencing—acquired Bloomfire together with Co-Founder David McCann. Mark Hammer assumed the CEO role in 2014 and contributes over two decades of executive experience from previous positions at SmartBear Software, Houghton Mifflin Harcourt, and Compass Learning.

Awards and recognition

Bloomfire has been recognized with numerous industry honors that bolster its standing in the market. In 2012, it received the Learning Leaders award for Vendor Innovation in Learning from Bersin & Associates as well as a Brandon Hall Gold Award for Best Advance in Social Learning Technology. The company earned another Brandon Hall Gold Award for Excellence in Technology in 2015.

Additional accolades include Bronze and Silver Stevie Awards for Sales & Customer Service awarded in 2017 and 2018 respectively. Bloomfire was also listed among Austin Business Journal's Best Places to Work in 2015, 2016, and 2018. In 2017, CFO Bill Tole was distinguished with the Austin Business Journal's Best CFO Award, highlighting exceptional financial management.

Further reading