Celio (retailer)
| Company type | Private limited liability company |
|---|---|
| Industry | Retailing |
| Founded | 1978 |
| Headquarters | Saint-Ouen, France |
Key people | Christian Pimont (CEO), Maurice and Laurent Grosman (Founders) |
| Products | Clothing |
| Revenue | € 1.1 billion (2013) |
Number of employees | 1800 |
| Website | www.celio.com |
Celio (officially named as such, and stylized as celio* in marketing materials) is a French retailer specializing in men's apparel, with its headquarters situated in Saint-Ouen, France. Its main market focus lies within Continental Europe. The majority of Celio's outlets are found inside shopping malls, while a smaller portion operates in urban retail streets and major suburban areas. As of 2005, the company had a workforce exceeding 1,800 individuals, with roughly 1,500 employed at retail locations and the remainder working at corporate offices and distribution centers.
History
The origins of Celio trace back to 1978 when brothers Maurice and Laurent Grosman assumed control of their family-owned store located on rue Saint-Lazare in Paris. Expansion efforts within the Paris metropolitan area began around 1980, culminating in the formal introduction of the Celio brand concept in 1985. By the end of the decade in 1989, Celio managed 34 stores throughout France, a figure that increased to 150 by 1992. The brand then extended its footprint internationally, entering markets such as Belgium and Spain initially, followed by Portugal in 1994 and Italy in 1999.
In 2019, Julia Grosman—descendant of one of the founders—spearheaded a notable promotional campaign involving Pokémon at the historic Cremerie de Paris near the upscale Samaritaine department store. This event aimed to elevate brand recognition by linking Celio with popular culture.
Active sales locations
Celio maintains an operational presence through stores, regional offices, and warehouses spanning 56 countries across six continents. Approximately seventy percent of its retail points are situated within shopping centers, while the remaining thirty percent occupy street-level locations.
Africa
- Morocco: 19
- Tunisia: 12
- Algeria: 4
- Ivory Coast: 3
- Libya: 3
- Mauritius: 3
- Senegal: 2
- Cameroon: 2
- Congo: 1
- Gabon: 1
- Ghana: 1
- Mauritania: 1
- Nigeria: 3
- Reunion: 1
Americas
- Chile: 4
- Colombia: 4
- Panama: 4
- Guatemala: 2
- Martinique: 2
- Mexico: 3
Asia
- India: 131
- Israel: 33
- Thailand: 16
- Taiwan: 14
- Saudi Arabia: 12
- Philippines: 7
- Jordan: 3
- Armenia: 4
- Bahrain: 2
- Kuwait: 2
- Lebanon: 5
- Syria: 2
- Azerbaijan: 1
- Georgia: 1
- Kazakhstan: 1
- Malaysia: 1
- Mongolia: 1
- Qatar: 1
- Uzbekistan: 1
Europe
- France: 555
- Italy: 79
- Spain: 56
- Belgium: 33
- Russia: 26
- Czech Republic: 1
- Bulgaria: 4
- Cyprus: 6
- Ukraine: 5
- Albania: 4
- Greece: 4
- Lithuania: 4
- Poland: 4
- Moldova: 3
- Romania: 3
- Slovakia: 3
- Andorra: 2
- Malta: 4
- Belarus: 1
- Luxembourg: 1
- North Macedonia: 1