CeraVe
| Company type | Subsidiary |
|---|---|
| Industry | Dermatology, Skincare |
| Founded | 2005 |
Area served | Worldwide |
| Products | Skin care products (including moisturizing cream) |
| Parent | L'Oréal |
CeraVe is a company specializing in dermatology that focuses on the production and distribution of skin care items. It functions as a subsidiary under L'Oréal within the division known as L'Oréal Dermatological Beauty.
History
Established in 2005, CeraVe was originally owned by the pharmaceutical firm Bausch Health (formerly Valeant). In 2017, L'Oréal purchased CeraVe, along with AcneFree and Ambi, for a total of $1.3 billion.
From March to October 2020, social media personality Hyram Yarbro extensively endorsed CeraVe, resulting in a media impact value of $3.2 million and driving an 89% surge in worldwide sales during that period.
Products
CeraVe offers a variety of skin care solutions aimed at addressing acne, eczema, dryness, and other skin conditions. Their product line emphasizes the inclusion of ceramides, which are vital for restoring the skin's protective barrier. A notable item in their collection is the CeraVe moisturizing cream, formulated with ceramides, glycerin, and petrolatum—ingredients well-regarded for their ability to provide hydration and safeguard the skin.