Deals
| File:Final Deals Logo.png | |
| Company type | Subsidiary |
|---|---|
| Industry | Retail, Variety |
| Founded | November 1999 in Bridgeton, Missouri |
| Founder | Tom Holley |
| Defunct | March 1, 2016 |
| Fate | Purchased and rebranded by Dollar Tree |
| Headquarters | , United States |
Number of locations | 221 (2015/16) |
Area served | United States |
| Products | Health and beauty items, food and snacks, party supplies, seasonal decorations, housewares, glassware, dinnerware, household cleaning products, candy, toys, gifts, gift bags and wrapping paper, stationery, craft materials, educational supplies, books, frozen foods, and dairy products. |
| Parent | Independent (1999–2002) SuperValu (2002–2006) Dollar Tree (2006–2016) |
| Website | Deals-Stores.com (redirects to dollartree.com) |
Deals (formerly branded as DEAL$) was a discount variety store chain under the ownership of Dollar Tree. The brand operated over 221 outlets situated in malls (until 2015), shopping centers, and urban locations across 19 states within the United States.
Stores offered an assortment of merchandise including national brands, regional selections, and private-label items. They also accepted manufacturers' coupons. Departments typically included health and beauty products, food and snacks, party goods, seasonal décor, housewares, glassware, dinnerware, cleaning supplies for the home, candy, toys, gifts along with gift bags and wrapping materials, stationery, crafting supplies, educational resources, and books. Most locations also featured frozen food and dairy sections offering milk, eggs, pizzas, ice cream, frozen entrees, and baked goods prepared in advance.
History
Tom Holley initially owned the local Grandpa's chain based in St. Louis, which he sold to Value City in November 1999 to focus on expanding Deal$ stores after the initial outlets showed promising results. The brand grew into a network of 41 discount dollar stores spanning from Missouri to Ohio. On May 20, 2002, SuperValu acquired Deal$, by which time the chain had expanded to 53 stores. Subsequently, on March 29, 2006, Dollar Tree, Inc. purchased all Deal$ locations from SuperValu Inc., increasing the total store count to 138.
On March 1, 2016, Dollar Tree transitioned most Deals outlets into Dollar Tree-branded stores following its acquisition of Family Dollar. The remaining five Deals stores were rebranded as Family Dollar locations.
Beginning in 2018, several Dollar Tree stores that originated as Deals outlets—particularly those in northern regions of the United States—were closed.
Website
In 2013, Deals introduced a comprehensive e-commerce platform, deals-stores.com, offering products for purchase both individually and in bulk to consumers, small enterprises, and organizations. This site also served as a promotional tool for in-store events, special offers, seasonal deals, and highlighted merchandise. Following its 2016 rebranding, the website now redirects visitors to the Dollar Tree online portal.
References
External links
- Articles with short description
- Pages with broken file links
- Chesapeake, Virginia
- Defunct companies based in Virginia
- Defunct companies based in Missouri
- Defunct discount stores of the United States
- American companies established in 1999
- Retail companies established in 1999
- Retail companies disestablished in 2016
- Variety stores
- 2006 mergers and acquisitions
- 1999 establishments in Missouri