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Every Home Should Have One

From Alfawiki
Adapted from the English Wikipedia article Every Home Should Have One, available under CC BY-SA 4.0Updated 10 August 2025
Every Home Should Have One
Company typeFilm
IndustryEntertainment
Founded1970
Headquarters
London
,
United Kingdom
ProductsComedy film

Every Home Should Have One (known in the U.S. as Think Dirty) is a 1970 British comedy film helmed by director Jim Clark featuring Marty Feldman in the lead role. The screenplay, crafted by Marty Feldman, Barry Took, and Denis Norden, is adapted from a story by Herbert Kretzmer and Milton Shulman.

This film offers a satirical take on the campaign led by Mary Whitehouse targeting sexual material in British media and advertising.

Plot

The story centers on an advertising executive assigned to develop a daring new marketing approach for Mrs McLaughlin's Frozen Porridge. Meanwhile, his wife leads a local clean-up-TV initiative supported by their vicar, as he embarks on an affair with the family's au-pair.

As the plot unfolds, the porridge advertisements become progressively more audacious, including a notable campaign inspired by Goldilocks and the Three Bears, which triggers a subsequent search for "Miss Goldilocks."

Cast


Production

Animator Richard Williams was responsible for the film’s title sequences and animated segments. Filming took place at the esteemed Shepperton Studios located in England.

Music

The film’s theme song, titled "Every Home Should Have One," was written by John Cameron, Caryl Brahms, and Ned Sherrin. Alan Tew arranged the piece, Jackie Rand produced it, and Millicent Martin performed the track. It was issued commercially to support the movie’s promotion.

Box office

Among the top British films released in 1970, this movie achieved notable popularity. Nevertheless, Sidney Gilliat, a board member, acknowledged that despite its success, it ultimately did not turn a profit.

Critical

The Monthly Film Bulletin characterized Jim Clark's directing debut as inconsistent, pointing out that blending modern satire with slapstick comedy risked resulting in much unamusing overacting.

According to The Radio Times Guide to Films, which gave it a 1/5 rating, even though the cast included talented comedians, their performances were overshadowed by Feldman's erratic portrayal of an advertising executive developing risqué frozen porridge commercials.

Leslie Halliwell described it as a "wearisomely hectic star comedy" that leaned heavily on risqué content.

External links