Fastpoint Games
| Company type | Private |
|---|---|
| Industry | Video games, Software |
| Predecessor | RotoHog |
| Founded | 2006 |
| Defunct | 2012 |
| Fate | Assets acquired by Weplay |
| Headquarters | Santa Monica , United States |
Key people | Kelly Perdew (CEO) |
| Products | Data-centric games, including Fortune League |
Fastpoint Games specialized in developing data-centric games aimed at Fortune 500 corporations, emerging as the successor to the fantasy sports company RotoHog, which was established in 2006. Headquartered in Santa Monica, California, Fastpoint utilized the adaptable gaming platform originally created by RotoHog to harness structured data for enhancing consumer interaction. This approach supported brands across social media, entertainment, massively multiplayer online games (MMOs), politics, and regulated gaming, enabling them to broaden their reach, engage audiences, and increase monetization opportunities.
On January 7, 2011, Fastpoint collaborated with Sony Online Entertainment to release the alpha version of Fortune League on Facebook. This casual strategy title was connected to the universe of EverQuest II (EQII). The game incorporated live MMO metrics such as damage dealt, deaths, and healing statistics to generate Hero Stats that influenced gameplay dynamics. Actions performed within EQII directly affected Fortune League, and players could utilize rewards earned in both the free-to-play and subscription models of EQII. CEO Kelly Perdew characterized Fortune League as an innovative category of easily accessible, data-driven games created to help MMO franchises attract users and develop additional revenue channels.
From September 2009 through November 2010, Fastpoint broadened its scope beyond fantasy sports into entertainment and casual gaming by partnering with social networks including hi5, Facebook, and MySpace. During this period, the company launched 58 games for 16 clients spanning 21 sports and entertainment seasons. Their collaborators included notable brands such as US Weekly, NASCAR, ABC, Los Angeles Times, Go Daddy.com, and Sports Illustrated online.
The game Fortune League was discontinued on July 11, 2011. By October of the same year, Fastpoint declared it was "winding down" its operations while seeking potential buyers. Subsequently, in May 2012, Weplay acquired the assets formerly held by Fastpoint Games.
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- Articles with short description
- Privately held companies based in Delaware
- Software companies established in 2006
- Software companies disestablished in 2012
- 2006 establishments in California
- 2012 establishments in California
- American companies established in 2006
- American companies disestablished in 2012
- 2012 mergers and acquisitions