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Gamefam

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Gamefam Studios
Company typePrivate
IndustryVideo games
Founded2019; 7 years ago (2019)
FounderJoe Ferencz
Headquarters
Los Angeles
,
United States
Key people
Joe Ferencz (CEO)
ProductsVideo games for Roblox, Fortnite Creative, Minecraft; branded games including Sonic Speed Simulator, Hot Wheels Open World, Barbie Dreamhouse Tycoon, Cirque du Soleil Tycoon, SpongeBob Simulator, TMNT: Battle Tycoon

Gamefam Studios is a United States-based video game developer primarily focused on creating content for the Roblox platform,[1] while also designing maps and minigames utilizing the engines of Fortnite Creative and Minecraft.[2] Their portfolio includes branded projects for notable franchises such as Sonic the Hedgehog (notably Sonic Speed Simulator), the National Football League, Hot Wheels, Doctor Strange, and Kung Fu Panda, alongside collaborations with corporate clients like Samsung and Puma. Additionally, Gamefam has orchestrated virtual concerts featuring artists including The Chainsmokers and Saweetie.[3][4]

History

Established in 2019 in Los Angeles, California, Gamefam Studios was founded by Joe Ferencz, who currently serves as the company's CEO. Ferencz's background includes work on integrating Hot Wheels into the Forza franchise and contributions to Rocket League. Recognizing Roblox's rise as a free-to-play platform, he characterized it as the "Metaverse for this younger generation," highlighting the demand for engaging gaming experiences beyond traditional mobile free-to-play titles. Gamefam markets itself as the "first and only fully-dedicated, professional game publishing company on Roblox," having recruited experienced developers to support this vision.

In November 2020, Gamefam entered a partnership with Mattel to launch Hot Wheels Open World, an open-world racing game set within the Roblox environment. Subsequent collaborations include:

  • October 2021: Teamed up with WowWee to develop toy lines connected to their Roblox title Twilight Daycare.
  • November 2021: Partnered with WildBrain to incorporate various brands into their Roblox games, debuting L.O.L. Surprise! content in Twilight Daycare.
  • April 2022: Released Sonic Speed Simulator through a collaboration with Sega of America, achieving Roblox's largest launch with 70 million plays and 275,000 concurrent users during its first week; it accumulated 500 million visits within four months. CEO Ferencz referred to it as "the No. 1 branded game of all time on Roblox".
  • October 2022: Joined forces with Spin Master and Feld Entertainment to embed Monster Jam-themed content in "Car Dealership Tycoon".
  • February 2023: Collaborated with Paramount Games Studio and Nickelodeon to create official Roblox experiences based on the SpongeBob SquarePants and Teenage Mutant Ninja Turtles franchises.
  • February 2023: Produced a virtual Super Bowl concert on Roblox featuring hip-hop artist Saweetie in partnership with the National Football League, Intuit, and Warner Music Group.
  • May 2023: Developed "Cirque du Soleil Tycoon," a circus-themed tycoon game on Roblox in collaboration with Cirque du Soleil Entertainment Group.
  • September & October 2023: Continued partnerships with Spin Master by launching "Unicorn Academy" within Twilight Daycare and expanding Monster Jam content in "Car Dealership Tycoon".
  • August 2024: The game Sonic Speed Simulator became the first branded title on Roblox to surpass one billion visits.
  • January 2025: Collaborated with KIDZ BOP and Concord Records to incorporate kid-friendly pop music into the “Really Easy Obby” game on Roblox.

Creator Fund

In May 2024, Gamefam introduced the $5 million Gamefam Creator Fund aimed at supporting user-generated content (UGC) developers across platforms such as Roblox and Fortnite. Selected creators received investments ranging from $10,000 up to over $100,000, along with access to Gamefam’s expertise in areas including design, monetization strategies, marketing, and analytics. The fund dedicates 25% of its resources specifically to creators from underrepresented communities, fostering inclusivity within gaming development.

Allegations of Employee Mistreatment

In December 2022, ex-employees accused Gamefam of insufficient compensation combined with enforced crunch periods and abrupt layoffs occurring before holiday seasons without proper notification. These issues arose during development of Sonic Speed Simulator, prompting the #SonicSweatshopSimulator movement on Twitter. Gamefam refuted these accusations and restricted discussion about them within the game's Discord server. In April 2023, Gamefam settled a complaint filed with the National Labor Relations Board, which alleged retaliation against employees discussing wages; the settlement included a $5,000 bonus payment and mandatory reminders regarding employee rights.

Games

Gamefam’s current lineup on Roblox includes:Cite error: Closing </ref> missing for <ref> tag

  • Roleplay game called My Pet City RP
  • Fighting simulators including ‘’Ninja Fighting Simulator’’ and ‘’Ninja Master Simulator’’
  • Ocean exploration simulator named ‘’Ocean Simulator’’
  • First-person shooter titled ‘’Polybattle’’
  • Beginner incremental platformer named ‘’Really Easy Obby’’
  • Rhythm-based game ‘‘RoBeats’’
  • Roleplaying RPG called ‘‘Shadovis RPG’’
  • Western third-person shooter titled ‘‘Shoot Out’’
  • Katana combat simulator named ‘‘Slashing Simulator’’
  • Turn-based combat game ‘‘Smack Stars’’
  • Licensed incremental platformer ‘‘Sonic Speed Simulator’’
  • Space PvP war simulation ‘‘Space War Tycoon’’
  • Speedrunning simulator ‘‘Speed Run Simulator’’
  • Licensed title ‘‘SpongeBob Simulator’’[5]
  • Pixel art creation/selling donation-based game ‘‘Starving Artists’’
  • Platformers including ‘‘Super Fun Ball Obby’’, ‘’Team Stepmom Run’’, and ‘’Tower of Misery’’
  • Fast-paced soccer title ‘‘Super League Soccer’’ (4v4)
  • Licensed Teenage Mutant Ninja Turtles title ‘‘TMNT: Battle Tycoon’’
  • Daycare roleplay game ‘‘Twilight Daycare’’
  • Open-world racing set in Eastern US named ‘‘Ultimate Driving’’
  • Superpower simulation/combat titled ‘‘Ultra Power Tycoon’’
  • Physics simulator called ‘‘Untitled Fling Game’’
  • Military base-building combat simulator ‘‘War Tycoon™’’
  • Crafting simulation games including ‘‘Weapon Crafting Simulator’’ and ‘‘Weapon Fighting Simulator’’
  • Social choice game ‘‘Would You Rather 2’’
  • Zombie-themed tycoon games such as ‘‘Zombie Battle Tycoon’’
  • Zoo management tycoon titled ‘‘Zoo Park Tycoon’’

Gamefam’s portfolio for Fortnite (UEFN) includes:[6]

  • LEGO Parkour Worlds
  • Puma: Go Crazy Arena
  • Samsung: Mystic Mayhem
  • Samsung: Clash Of Commuters
  • Epic Games: Shortnitemares
  • Epic Games: Legends Landing
  • Obby, but You’re on a Bike HD
  • Deadpines: Zombie Survival
  • 200 Level Rainbow Run
  • Nuke Zonewars
  • Infinite Zonewars
  • Crank Simulator
  • Billionaire Simulator
  • Prison Break Tycoon [Roguelike]
  • Deadpines 2: Zombie Survival

External links

  1. ↑ Cite error: Invalid <ref> tag; no text was provided for refs named tc
  2. ↑ Lua error in Module:Citation/CS1/Configuration at line 2123: attempt to index field '?' (a nil value).
  3. ↑ Cite error: Invalid <ref> tag; no text was provided for refs named Polygon
  4. ↑ Cite error: Invalid <ref> tag; no text was provided for refs named GamefamRapidGrowth
  5. ↑ Lua error in Module:Citation/CS1/Configuration at line 2123: attempt to index field '?' (a nil value).
  6. ↑ Cite error: Invalid <ref> tag; no text was provided for refs named :0
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