Invisible Fence Inc.
| Company type | Private |
|---|---|
| Industry | Pet containment systems |
| Founded | 1973 |
| Founder | Richard Peck |
| Headquarters | United States |
| Products | Wireless and in-ground pet fencing systems, Boundary Plus GPS 2.0, Wire Free Pet Fence, The Doorman Shields and Micro Shields |
| Parent | Radio Systems Corporation |
Invisible Fence Inc. specializes in radio-based pet containment systems designed for both cats and dogs. Produced and marketed by Radio Systems Corporation, the company has offered wireless and in-ground fencing solutions since its inception in 1973. Its primary product features an underground wire paired with a collar transmitter that alerts pets as they approach the designated perimeter.
History
The concept of the invisible fence was first patented in 1973 by Richard Peck, an entrepreneur driven by concerns over pet safety near roadways. Peck launched Stay-Put Sales Co. to promote the product through direct mail campaigns and magazine advertisements. In 1976, ownership of the rights transferred to John Purtell, who founded Invisible Fence Co.
Initial versions of the product were large and primarily suitable for bigger dogs, with limited operational range. Throughout the 1980s, the system underwent significant enhancements, becoming more compact, efficient, and featuring extended battery life. Following the expiration of Peck’s patent in 1990, new competitors, including Radio Systems Corp, entered the marketplace.
Purtell divested from the company in 1993. Later, in 2001, Kohlberg & Company acquired the Invisible Fence Brand before selling it to Radio Systems Corp in 2006, which continues as its parent organization. The company remains dedicated to growing its presence across North America by advancing pet containment technologies and pursuing strategic acquisitions.
Project Breathe
Project Breathe is a program initiated by Invisible Fence Brand that provides fire departments and emergency responders with animal oxygen mask kits. This effort aims to improve emergency care for pets while fostering stronger community relations.
Notable products
| Products |
|---|
| Boundary Plus |
| GPS 2.0 Wire Free Pet Fence |
| The Doorman |
| Shields and Micro Shields |