Lada Aura
| Company type | Product |
|---|---|
| Industry | Automotive |
| Founded | June 8, 2023 |
| Headquarters | Tolyatti , Russia |
| Parent | AvtoVAZ |
The Lada Aura is a business-class sedan produced by the Russian manufacturer AvtoVAZ, with mass production expected to commence between August and September 2024.
Its first public appearance occurred on 8 June 2023 during the “Eurasia is Our Home” exhibition held in Sochi, followed by a presentation on June 15 at the St. Petersburg International Economic Forum.
Overview
When compared to the Lada Vesta, the Aura boasts an extended wheelbase along with lengthened rear doors, resulting in increased interior space for passengers. Upgrades include enhanced acoustic insulation, a foldable armrest, authentic leather upholstery, and a high-end sound system. The vehicle is equipped with a 1.8 L engine paired with an automatic gearbox. This model is primarily aimed at serving government representatives as a domestic substitute for imported vehicles, as highlighted by Finance Minister Anton Siluanov.
Production is scheduled to begin in the third quarter of 2024, with an initial batch of approximately 3,000 units. AvtoVAZ president Maksim Sokolov has projected the price to be near 2.5 million rubles.
Moreover, a more basic variant of the Lada Aura is set to be introduced for taxi fleets starting in 2024.
History
In 2024, Vladimir Putin officially opened the last segment of the M-11 highway. After test-driving a Lada Aura, he referred to it as a "good car." This event marked the fifth occasion on which Putin has sampled a new AvtoVAZ model: in 2010, he drove a yellow hatchback Lada Kalina along the Khabarovsk-Chita route; in 2011, he evaluated the economical Lada Granta; and in 2015, during the Valdai Discussion Club, he commended the Lada Vesta for its superior handling and user-friendliness.