Love Inc. (group)

Love Inc.

Company type	Music group
Industry	Music
Founded	1997
Founder	Chris Sheppard, Brad Daymond
Headquarters	Toronto , Canada
Key people	Chris Sheppard, Brad Daymond, Simone Denny
Products	Music albums and singles

Love Inc. was a Toronto-based Canadian Eurodance ensemble, established by DJ, remixer, and producer duo Chris Sheppard and Brad Daymond, featuring vocals by Simone Denny.

Musical career

Prior to forming Love Inc., Sheppard and Denny had worked together within the dance project BKS.

Their major breakthrough arrived with the Canadian pop single "Broken Bones", which secured the Best Video award at the 1998 MuchMusic Video Awards. The track reached number 6 on Canadian Airplay charts and climbed to #23 on the Top 100 singles ranking. Love Inc. showcased this song during the halftime performance of the 86th Grey Cup.

In the latter part of 1998, "You're a Superstar" became their sole entry on U.S. charts, peaking at number 22 on the Billboard Hot Dance Music/Club Play chart in 1999. Following releases included singles such as "Who Do You Love" and "Homeless" in 1999.

Brad Daymond departed in 1999 to concentrate on remixing and production alongside Alex Greggs as the team "Riprock & Alex G." After their self-titled album launch, Sheppard and Denny proceeded as a duo, unveiling Into the Night in 2000, which featured songs like "Come On (It's Only Love)" and "Here Comes the Sunshine". This album marked their final release. Throughout their career, five singles achieved the top position on Canadian Dance Charts as reported by The Record and RPM Magazine.

Their initial album stands as the only Canadian-produced dance record to attain platinum certification, signifying sales exceeding 100,000 copies.

Production efforts were bolstered by Frankfurt-based pop dance producer Peter Ries, who co-produced both albums. Additional collaborators encompassed composer Vincent DeGiorgio, Germany’s Doug Laurent, and songwriter/performer Dan Hill.

Following the group's disbandment, "You're a Superstar" and "Broken Bones" experienced renewed popularity in the UK and Ireland; notably, "You're a Superstar" maintained number 7 on the UK Singles Chart for four weeks in December 2002, while "Broken Bones" peaked at number 8 in May 2003. The track "Do Ya (Feel The Love)", co-written by Denny, was included on the original Queer As Folk soundtrack released globally by RCA Victor. Additionally, You're a Superstar featured in the Christmas finale episode of The Office.

In 2003, Simone Denny provided vocals for Widelife's "All Things (Just Keep Getting Better)", which served as the theme song for Queer Eye For The Straight Guy.

Denny revived Love Inc. in 2013 under the name "Love Inc. Featuring Simone Denny," embarking on tours across Canadian nightclubs performing their classic hits.

Brad Daymond (born February 22, 1970, in Mississauga, Ontario) passed away on August 3, 2018, at age 48 due to complications following cardiac arrest.

An unrelated group named Love Inc. issued a single titled "Love is the Message" in 1991 that reached number 59 on the UK Singles Chart.

Legacy

• "Broken Bones" was incorporated into Canadian rapper Belly’s 2011 track "Purple Drugs," which utilized its main lyrics ("...Take a ride on a purple airplane, honey I don't know when I'll be back again") as a foundational element for the song.

Studio albums

Title	Details	Peak chart positions	Certifications
		CAN
Love Inc.	Release date: 1998 Label: BMG Music Canada Formats: CD	33	MC: Platinum
Into the Night	Release date: August 29, 2000 Label: BMG Music Canada Formats: CD	46

Singles

Year	Track	Highest chart rankings						Certifications	Album
		CAN	CAN Dance	AUS	NED	UK	US Dance
1997	"Broken Bones"	23	1	52	—	8	—	MC: Gold	Love Inc.
1998	"You're a Superstar"	13	1	57	23	7	22	MC: Gold BPI: Platinum
	"Homeless"	21	1	—	—	—	—
1999	"Who Do U Love"	18	1	—	—	—	—
2000	"Come On (It's Only Love)"	—	—	—	—	—	—		Into the Night
	"Here Comes the Sunshine"	14	1	—	—	—	—
	"Into the Night"	—	—	—	—	39	—