Más Club
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| File:MasLogo large.gif | |
| Company type | Subsidiary |
|---|---|
| Industry | Retailing (Warehouse club) |
| Founded | Houston, Texas, U.S. (August 6, 2009) |
| Defunct | Houston, Texas, U.S. (February 7, 2014) |
| Fate | Liquidation sale |
| Headquarters | , U.S. |
Number of locations | 1 (2009) |
Area served | Houston, Texas |
Key people | Michael T. Duke, President and CEO of Wal-Mart Stores, Inc. (parent) Noe Cantu, Más Club Manager |
| Products | Merchandise |
| Parent | Walmart |
Más Club was a U.S.-based membership warehouse retailer with a focus on the Hispanic community. Established in 2009, it operated under the ownership of Walmart. The concept launched its initial pilot store on August 6, 2009, in Houston, Texas, and ceased operations on February 7, 2014.[1][2]
Location
Situated at 8711 North Freeway in northern Houston, Más Club occupied an expansive retail area covering approximately 87,000 square feet. Its merchandise lineup featured fresh foods such as bakery items, produce, meats, tortillas, seafood, and café offerings; imported dry groceries including candy, snacks, and beverages; alongside electronics, household goods, and seasonal products. Additional amenities included a pharmacy, optical services, and a Barri money-transfer facility.
The facility incorporated sustainable design elements like low-flow restroom fixtures equipped with motion sensors and skylights aimed at minimizing energy consumption for lighting.
Product assortment
The product mix at Más Club encompassed brands well-known within the Hispanic market such as Jarritos beverages, De La Rosa confections, and grocery staples from Maseca. Fresh produce was available along with a fully staffed meat and seafood department. The store also featured a pharmacy, café, and bakery offering traditional items like fresh Bolillos, Hispanic pastries, and cakes. Outdoor seating was provided for café patrons.[3]
Target demographic
Designed to cater primarily to Hispanic entrepreneurs and families, Más Club’s Houston store served predominantly a Mexican-American clientele. It was the first membership warehouse club in the United States to curate its inventory specifically around Hispanic preferences. This approach set it apart from its sister brand Sam’s Club by including specialty Hispanic products and fresh produce such as tomatillos, cactus, dried hot peppers, roots, and various squashes.[4]
The name “Más,” meaning “more” in Spanish, reflected the commitment to providing an expanded selection of imported goods tailored for Latino consumers. Interestingly, this name also serves as “Sam” spelled backward—an inadvertent homage to the company’s founder, Sam Walton.[5]
Signage throughout the store prominently displayed bright orange, green, and red colors with Spanish text accompanied by English translations.[6]
Membership
To make purchases at Más Club, a membership was generally necessary, with exceptions including the café, prescription medications where federal regulations prevent member-only sales, and alcoholic beverages as mandated by Texas state law.
Más Club offered two types of memberships: Business and Advantage, each priced at an annual fee of $30. It is important to note that memberships for Sam’s Club and Más Club were separate and could not be used interchangeably.
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