Manny Maceda
Manny Maceda | |
|---|---|
| Born | 1963 United States |
| Occupation(s) | Entrepreneur, management advisor |
| Years active | 1984–present |
| Known for | Global managing partner and Chairman of Bain & Company |
Emmanuel "Manny" Maceda (born 1963) is a Filipino-American entrepreneur and management advisor. In November 2017, he was appointed as the global managing partner of Bain & Company, and in February 2025, he assumed the role of Chairman, marking him as Bain’s first global managing partner of Asian heritage.
Early life and education
Maceda was born in the United States and spent his upbringing in the Philippines. He is the eldest child of Filipino political figure Ernesto Maceda. He graduated magna cum laude with a Bachelor of Science degree in chemical engineering from the Illinois Institute of Technology and later obtained a Master of Science in management from the MIT Sloan School of Management.
Career
Starting his professional journey in 1984, Maceda worked within DuPont’s engineering plastics division before enrolling at MIT for his graduate studies. While at Sloan, he built connections with executives from GE, including Jeffrey Immelt, but ultimately chose to join Bain & Company.
Maceda began at Bain in 1988 as a consultant, with expertise in "full potential" transformations aimed at enhancing long-term corporate value by focusing on strategy, operational improvement, customer engagement, and organizational efficiency. His advisory experience spans industries such as financial services, industrial manufacturing, consumer products, retail, telecommunications, energy, and technology.
Prior to his appointment as global managing partner, Maceda led Bain’s Full Potential Transformation global practice and was a member of the Management Committee, Global Operating Committee, and Nominating Committee. He also served as Chair of Bain's Asia-Pacific operations and headed the Performance Improvement and Reengineering practices along with overseeing global recruitment efforts. Additionally, Maceda has contributed thought leadership articles and participated as a speaker at the World Economic Forum.
In November 2017, it was announced that Maceda would succeed Bob Bechek as Bain’s worldwide managing director starting March 2018. During his leadership, he emphasized growth in Bain’s digital capabilities. He stepped down from the CEO position in mid-2024 and took over from Orit Gadiesh as Chairman of Bain & Company in February 2025.
Maceda is also a member of the MIT Sloan North American Advisory Board.
Personal life
Maceda is married to Lyra from the Rufino family. The couple lives with their four children in San Francisco.