MaxMyInterest
| Company type | Private |
|---|---|
| Industry | Financial technology |
| Founded | 2013 |
| Founder | Gary E. Zimmerman |
| Headquarters | New York City , United States |
Area served | Individuals, financial advisors, businesses |
Key people | Gary E. Zimmerman (Founder) |
| Parent | Six Trees Capital LLC |
MaxMyInterest (Max) is a financial technology (FinTech) platform managed by Six Trees Capital LLC. This software solution strategically distributes users' cash across multiple bank accounts to optimize interest returns while ensuring compliance with FDIC insurance limits. The platform caters to both individual clients and financial advisors. Six Trees, headquartered in New York City, was established in 2013 by Gary E. Zimmerman, a former investment banker at Citigroup.
Milestones
The Max platform officially debuted in April 2014.
During the spring of 2015, Max joined the FinTech Innovation Lab, an accelerator initiative led by the Partnership for New York City and Accenture, culminating in a presentation at Demo Day in June.
In October 2015, Max broadened its services to include businesses aiming to enhance yields on FDIC-insured deposits through a collaboration with The American Deposit Management Co.
In December 2015, Max earned recognition by receiving the UBS Future of Finance Acceleration Award.
January 2016 saw the introduction of the Max Advisor Dashboard, a tool designed to assist financial advisors in overseeing their clients’ Max accounts.
By July 2018, Dynasty Financial Partners incorporated Max as a cash management option for their clientele.
In November 2018, Max partnered with Radius Bank to launch an account-opening process that takes only 60 seconds.
The platform achieved a yield of 2.46% by January 2019.
September 2019 marked the release of Max Checking in collaboration with Radius Bank—a checking account featuring no fees, no minimum balance requirement, 1% APY, and complimentary global ATM access.