Melvita
| Company type | Subsidiary |
|---|---|
| Industry | Cosmetics, Skincare |
| Founded | 1983 |
| Founder | Bernard Chevilliat |
| Headquarters | Lagorce , France |
Area served | Worldwide (including France, UK, Hong Kong, Germany, Russia) |
Key people | Bernard Chevilliat (founder) |
| Products | Body care, facial care, home care products |
| Parent | L'Occitane |
Melvita is a global retailer specializing in body, facial, and home care products, headquartered in Lagorce, France. Established in 1983 by Bernard Chevilliat, a biologist and beekeeper, on an Ardèche farm, the brand was a forerunner in the development of natural and organic skincare throughout the 1980s and 1990s. In 2002, Melvita became one of the earliest companies in France to obtain the ECOCERT certification for organic health and beauty items. Today, it stands as the largest certified organic beauty brand in France, offering a range of over 400 products.
In 2008, the French cosmetics conglomerate L'Occitane acquired Melvita, incorporating it into its broader growth initiatives. The brand entered the UK market in 2010 by launching its inaugural flagship store located in Covent Garden, London. Additionally, Melvita maintains retail outlets in Hong Kong, Germany, and Russia. However, it ceased its US market activities in September 2013.