Moomoo (company)

Moomoo

Company type	Private
Industry	Financial services, Online brokerage
Founded	2018
Headquarters	Silicon Valley , United States
Area served	Singapore, Australia, Japan, Canada, Malaysia, New Zealand, United States
Key people	Gavin Chia (CEO)
Products	Trading platform for stocks, ETFs, options, mutual funds, fixed-income products; analytical tools; financial education resources
Website	moomoo.com

Moomoo is an international trading and investment platform established in 2018, operating in regions including Singapore, Australia, Japan, Canada, Malaysia, and New Zealand. Together with its affiliated brand Futubull based in Hong Kong, Moomoo supports a user base exceeding 26.25 million.

Designed to demystify trading and improve user support, Moomoo equips investors with vital analytical tools and data for informed decision-making. Its stock screener enables filtering across stocks, ETFs, mutual funds, options, and fixed-income products to uncover investment opportunities.

The platform also features the Moo Community forum, engaging over 26.25 million users. In 2024, Moomoo achieved the highest number of downloads and daily active users (DAUs) in both Singapore and Malaysia while being recognized as the leading brokerage on TradingView. Additionally, it ranks among the top three most downloaded financial apps in Japan.

In 2024, Moomoo and Nasdaq announced a renewed Global Strategic Partnership that extends their six-year collaboration aimed at advancing investor education and broadening market access.

History

Founded in Silicon Valley in 2018, Moomoo obtained its trading license from the U.S. Securities and Exchange Commission (SEC) within the same year, authorizing its operations throughout all U.S. states and territories. The platform offers a fully digital trading environment with access to stocks, ETFs, options, and plans to incorporate futures trading. It provides comprehensive market data, financial news updates, social interaction features, investor educational resources, and competitive low or zero trading fees.

In September 2021, Moomoo US collaborated with Benzinga to launch a paper trading contest. On June 7, 2023, it held its inaugural investor summit titled "Trading with Moomoo: Evening Meet & Greet," hosted in Manhattan.

November 2023 saw Moomoo US partner with CBOE Global Markets to roll out index options for U.S.-based clients. Simultaneously, the platform enhanced its Cash Sweep program by offering an attractive annual percentage yield (APY), assisting customers in optimizing cash management amid rising interest rates.

In March 2024, the Moomoo Foundation was established in the United States with a mission centered on promoting financial literacy, economic inclusion, and fintech innovation.

By July 2024, Moomoo integrated TradingView’s platform functionality enabling seamless trading directly from its interface. In August 2024, it received a 4.7-star brokerage rating on TradingView. The following month, September 2024, introduced the revamped Moomoo Desktop platform designed to improve the trading experience for retail investors in the U.S.

Singapore

Moomoo launched its services in Singapore in 2021 as its initial entry into the Asian market. It distinguished itself as the first digital brokerage to secure full membership status from SGX Group covering both securities and derivatives markets. In May 2023, it rolled out round-the-clock U.S. market trading for Singaporean investors, allowing access five days per week.

By April 2024, Moomoo Singapore had amassed a user base of one million. The company operates under a Capital Markets Services License (CMS101000) issued by the Monetary Authority of Singapore and is registered as a Major Payment Institution (PS20200617). It also holds Exempt Financial Adviser Status.

Australia

Moomoo made its debut in the Australian market in March 2022, enabling trading in both U.S. and Australian stocks and ETFs. By June 2023, it distinguished itself as the first domestic brokerage to provide 24-hour trading on selected U.S. stocks and ETFs. The platform subsequently broadened its portfolio to include Hong Kong equities, U.S. options, and fractional shares, granting access to more than 22,000 international stocks and ETFs alongside CHESS-sponsored ASX shares.

In 2024, Moomoo garnered several accolades within Australia’s financial sector, earning honors from Canstar and the Mozo Expert Choice Awards. It also secured the "Online Broker Rising Star" Gold Award at Money Magazine’s Best of the Best ceremony. By the second quarter of 2024, Moomoo ranked within the top three stock trading applications in Australia based on user ratings on Google Play.

Japan

Moomoo entered the Japanese market in October 2022, operating under a Financial Instruments Business Operators License and holding memberships with both the Japan Securities Dealers Association and the Japan Investment Advisers Association. The service delivers a robust trading platform with access to global assets such as U.S. stocks, Japanese equities, and mutual funds.

In September 2023, Moomoo Japan launched its U.S. stock trading feature. By July 2024, it expanded its offerings to include over 6,000 U.S. stocks—the largest selection available in Japan—with round-the-clock trading capabilities. As of May 2024, the Moomoo app surpassed one million downloads in Japan and ranked third among online securities apps. During that month, Yutaka Matsushige was appointed as brand ambassador, coinciding with a significant offline advertising campaign across Tokyo aimed at increasing brand awareness. Furthermore, Nikkei Money recognized Moomoo Japan as a premier platform for affluent investors, enhancing its competitive standing.

Malaysia

Moomoo launched operations in Malaysia in May 2023, marking its third expansion within Asia. The official launch occurred in February 2024, featuring access to over 1,000 Malaysian stocks and ETFs along with 9,000 U.S. stocks and ETFs. The platform rapidly became the most downloaded finance app in Malaysia.

By June 2024, Moomoo Malaysia introduced a fully digital IPO subscription service—the first of its kind in the local market. Malaysian stock trading volumes experienced significant growth by the second quarter of 2024. In August, Moomoo further extended its offerings by providing Malaysian investors access to the Singapore Exchange. Within six months post-launch, Moomoo Malaysia earned the title of "Best Up and Coming Digital Investment Platform" at the 2024 PC.com Readers Choice Awards. As of October 2024, users in Malaysia gained the ability to trade Hong Kong and China-A shares via Moomoo.

Canada

Moomoo expanded into Canada in September 2023, delivering sophisticated trading tools such as over 63 technical indicators and complimentary Level 2 quotes for both U.S. and Canadian equities. Canadian investors also received access to evaluations from more than 4,000 Wall Street analysts alongside continuous financial news coverage.

In March 2024, Moomoo Financial Canada Inc. attained non-trading membership status with both the Toronto Stock Exchange (TSX) and TSX Venture Exchange. Collaborations with local exchanges enabled Moomoo Canada to enhance its stock offerings by including a wider range of Canadian-listed companies. By the second quarter of 2024, Canadian stock trading volumes on Moomoo surged by 106% quarter-over-quarter, demonstrating robust investor engagement across Canada.

Nasdaq

Celebrating six years of partnership with Nasdaq, Moomoo revealed a new Global Strategic Partnership aimed at advancing investor education and broadening market accessibility. In connection with this initiative, Moomoo granted its 23 million users complimentary access for three months to Nasdaq Level 2 TotalView 60 streaming quotes, providing real-time market insights to deepen understanding of U.S. stock market movements.

The agreement was officially signed on April 18, 2024, at The American Club in Singapore.

NYSE

During the second quarter of 2023, Moomoo entered into a strategic alliance with the New York Stock Exchange (NYSE) to deliver educational materials covering financial products, trading strategies, and industry trends. This collaboration reinforces Moomoo’s dedication to furnishing investors with a wide range of educational tools.

Cboe

In November 2023, Moomoo joined forces with Cboe Global Markets to offer U.S. index options such as those for the Dow Jones Industrial Average, Nasdaq-100, Russell 2000, S&P 500, and Cboe Volatility Index to customers in the United States. The partnership is designed to increase U.S. market access and provide investors with enhanced diversification options. To commemorate this collaboration, Moomoo US hosted an event at Cboe’s Chicago trading floor on November 16, 2023, featuring company executives and VIP guests, followed by an educational session introducing these new offerings.

Make A Wish

Moomoo contributed $200,000 to the Make-A-Wish Foundation, supporting children facing life-threatening conditions across Singapore, Hong Kong, the United States, and Australia. This donation reflects Moomoo’s ongoing commitment to social responsibility and community involvement.

SGX Cares

At the SGX Cares Bull Charge 2023 event, more than SGD$2.5 million was raised for organizations including AWWA, Autism Society (Singapore), Fei Yue Community Services, HSCA Community Services, and Shared Services for Charities through the Community Chest. Moomoo Singapore played a pivotal role via its signature event MooFest 2023. CEO Gavin Chia presented a cheque of SGD$45,000 to SGX Group Senior Managing Director Pol de Win in support of programs assisting vulnerable children, families, individuals with disabilities, and seniors.

Global Study on Female Retail Investors

Released on International Women's Day 2024, Moomoo’s first global report on female investors examined investment behaviors among women in Singapore, North America, and Australia. Findings revealed that over half of female investors in these regions intend to increase their investment activities despite obstacles such as limited capital resources, apprehension about unfamiliar risks, and insufficient investment knowledge. To help overcome these challenges, Moomoo provides complimentary financial education courses alongside access to a worldwide investing community comprising 23 million members. The study also emphasized the rising significance of ESG considerations; 38.3% of Australian women investors and more than 70% of those in Singapore, Hong Kong, and North America incorporate ESG factors into their investment approaches.

Foundation

Moomoo launched the Moomoo Foundation to promote financial literacy, foster economic inclusion, and encourage fintech innovation. Its inaugural project partnered with New York University’s Economics Society to organize "Invest Your Financial Future with Moomoo" on April 1, 2024, held at NYU’s Leslie e-Lab.

Justin Zacks, Vice President of Strategy at Moomoo Technologies Inc., led the session with a keynote titled "Getting Started in Stock Trading as a College Student," motivating attendees to build their expertise in stock trading and investing for improved financial management moving forward.

GameStop

Amid the GameStop short squeeze, members of the US Congress questioned the involvement of trading platforms, including Moomoo, in the brief suspension of trading activities. According to reports from Fox News, Moomoo's executing brokers temporarily halted transactions involving GameStop shares, a move that mirrored actions taken by other platforms such as Robinhood.

TikTok

Concerns about Chinese influence on US financial markets were voiced by American lawmakers, who scrutinized whether TikTok represents a security threat. Senator Tommy Tuberviĺe and Representative Jim Banks urged the SEC and FINRA to examine possible exploitation of confidential information, including Social Security numbers, mailing addresses, and financial account details.

External links

• Official Websites: Moomoo US, Moomoo Singapore, Moomoo Australia, Moomoo Japan, Moomoo Canada, Moomoo Malaysia