NBC LX Home
| Company type | Subsidiary |
|---|---|
| Industry | Streaming television, digital subchannel network |
| Founded | 2019 |
| Headquarters | United States |
Key people | Meredith McGinn (Senior Vice President), Matt Goldberg (Content Strategy Vice President), Meagan Harris (Managing Editor) |
| Products | Streaming television service, digital subchannel network focused on home and lifestyle content |
| Parent | NBCUniversal |
| Website | www |
NBC LX Home is a free ad-supported streaming television (FAST) service and a former American digital subchannel network centered on original content related to home and lifestyle. Initially created for NBCUniversal-owned stations, the name LX signifies Local X, where "X" denotes "exponential". This channel is managed by the multicast division LXTV within the station group, overseen by senior vice president Meredith McGinn, content strategy vice president Matt Goldberg, and managing editor Meagan Harris.
Viewers can access the channel via various over-the-top platforms such as Peacock, FuboTV, Xumo, Samsung TV Plus, and The Roku Channel, alongside its website and social media outlets. Previously, it was available through over-the-air broadcasts and select cable providers like Xfinity in specific regions.
In July 2024, the channel’s over-the-air format transitioned to NBC American Crimes, focusing exclusively on true crime content. Following this change, NBC LX Home was relaunched as a free ad-supported streaming platform.
History
The network traces its beginnings back to 2009 with NBCUniversal’s multicast offering NBC Nonstop (currently classic TV channel Cozi TV) on its owned and operated outlets, primarily replacing NBC Weather Plus on NBC O&O affiliates. Programming incorporated key shows produced by LXTV.
LX’s content emphasizes long-form programming, marking a departure from earlier NBCUniversal initiatives such as Briefly and the Snapchat-based news show Stay Tuned, aiming primarily at Gen Z and millennials. The channel featured two live programming segments daily (7-10 AM and 7-10 PM) with three-hour newscasts produced at KXAS. Initial programming originated from station groups and LXTV Productions, with plans to acquire additional shows from collaborators like Jukin Media, Tastemade, and The Dodo. The flagship newscast launched as a two-hour broadcast.
To engage younger demographics, NBCU stations introduced LX news digitally on September 23, 2019, through YouTube, the official website, and social media channels. LX subsequently debuted as a live-streaming network and multicast over-the-air channel in May 2020.
In August 2023, LX underwent rebranding from LX News to NBC LX Home, shifting its focus away from news toward home and lifestyle content. By July 2024, the over-the-air NBC LX Home brand was replaced by NBC American Crimes, while a revamped NBC LX Home was launched exclusively as a free ad-supported streaming service.
LX News Programming
The lineup on LX News consisted of:
- Current – covering events, entertainment news, and pop culture trends.
- LX News – delivering news through a personal, inspiring, thought-provoking storytelling style centered on community.
- LX News Zone – providing a daily summary of the latest updates from NBC local stations.
- LX Explains – offering detailed analysis of topics affecting communities globally such as environment, politics, technology, social justice, and current affairs.
- LX Presents – featuring daily and weekly specials including documentaries, explainers, and narrative stories produced by NBC owned television stations and NBC News digital.
NBC LX Home Programming
- George To The Rescue – Announced on August 7, 2023, this series produced by LXTV showcases George Oliphant renovating homes to enhance the lives of families encountering distinct difficulties. It broadcasts on Wednesdays and Thursdays.
Transition to NBC LX Home
On May 3, 2023, NBCUniversal revealed plans to discontinue LX operations amid company-wide workforce reductions. The channel was scheduled to cease broadcasting by mid-2023, with approximately 40 employees being considered for reassignment within NBCUniversal.
A farewell video was uploaded on June 30, 2023, to the LX News YouTube channel, commemorating LX’s role as an innovation hub within NBCUniversal Local and the broader television news sector.
In August 2023, both the LX website and broadcast outlet rebranded from LX News to NBC LX Home, marking the end of all original LX News shows. The NBCLX Facebook page announced: "After three years, LX News has concluded. Keep pursuing truth with fewer suits and more attitude!"
As of August 2023, the LX News YouTube channel remained accessible as a tribute to the team’s impactful storytelling efforts.
Transition to NBC American Crimes/NBC True CRMZ
Beginning July 17, 2024, NBC LX Home underwent a rebranding on over-the-air stations as NBC American Crimes, pivoting its content toward true crime programming. Shortly thereafter, a new iteration of NBC LX Home was introduced as a free ad-supported streaming service.
On September 29, 2025, the over-the-air NBC American Crimes quietly rebranded again to NBC True CRMZ, while its FAST channel counterpart maintained the American Crimes branding.
Affiliates
... [Table continues with remaining affiliates in similar compressed format] ... %}See also
- Current TV (no longer operating)
- Free Speech TV (currently broadcasting; available via satellite, cable, and OTT)
- Vice (operational; accessible through cable and OTT platforms)
External links
| Media market | State/Dist./Terr. | Station | Channel | Notes |
|---|---|---|---|---|
| Birmingham | Alabama | WUOA-LD | 46.7 | |
| Mobile | Alabama | WWBH-LD | 28.5 | |
| Montgomery | Alabama | WQAP-LD | 36.2 | |
| Phoenix | Arizona | KTAZ | 39.4 | |
| Tucson | Arizona | KHRR | 40.3 | |
| Hot Springs | Arkansas | KWMO-LD | 34.5 | |
| Bakersfield | California | KTLD-CD | 8.3 | |
| Fresno | California | KNSO | 51.4 | |
| Los Angeles | California | KNBC | 4.3 | |
| Sacramento | California | KCSO-LD / KMUM-CD / KMMW-LD | 33.5 | |
| Salinas–Monterey | California | K15CU-D | 15.3 | |
| San Diego | California | KNSD | 39.3 | |
| San Francisco | California | KNTV / KSTS | 11.5 / 48.5 | |
| Denver | Colorado | KDEN-TV | 25.4 | |
| Hartford–New Haven | Connecticut | WVIT | 30.3 | |
| Washington, D.C. | District of Columbia | WRC-TV | 4.3 | |
| Jacksonville | Florida | WODH-LD | 34.4 | |
| Miami–Fort Lauderdale | Florida | WTVJ | 6.3 | |
| Naples–Fort Myers | Florida | WWDT-CD | 43.4 | |
| Orlando | Florida | WKME-CD / WKMG-TV | 31.4 / 6.6 | |
| Tampa | Florida | WRMD-CD | 49.3 |