Nyu Media
| Company type | Private |
|---|---|
| Industry | Video game publishing |
| Founded | 2011 |
| Defunct | 2022 |
Area served | English-speaking audiences |
| Products | Localized Japanese dōjin soft indie games |
Nyu Media Ltd. operated as a video game publisher focused on bringing Japanese dōjin soft indie titles to English-speaking audiences through localization. Established in 2011, the company released two significant collections of games spanning genres such as shoot 'em ups, beat 'em ups, platformers, adventure games, and action-RPGs.
The company discontinued its activities in 2022, with the majority of its publishing rights being transferred to other entities.
History
Nyu Media launched its publishing efforts in November 2011 by localizing six Japanese indie (dōjin soft) games: bullet hell shooters eXceed 2nd: Vampire REX and eXceed 3rd: Jade Penetration Black Package developed by Tennen-sozai; the 3D shoot 'em up Ether Vapor Remaster and the beat 'em up Fairy Bloom Freesia from Edelweiss; the adventure title Cherry Tree High Comedy Club by Atelier773; and the side-scrolling shooter Satazius created by Astro Port. The following month, Nyu Media formed a partnership with Capcom to distribute upcoming projects, aiming to support and legitimize the doujin scene. Their releases targeted Microsoft Windows, available on platforms including Steam, GamersGate, and later on MangaGamer, all offered without DRM restrictions.
In 2012, five additional games were introduced: platformer Eryi's Action by Xtal Sword; action-RPG Croixleur from Souvenir Circ; and shoot 'em ups Kamui, RefleX, and Alltynex Second developed by Siter Skain.
The year 2014 saw the announcement of Gigantic Army, a side-scrolling shooter featuring retro 16-bit style visuals. That same year, Nyu submitted four titles to Steam Greenlight. Notably, the fighting game Yatagarasu Attack on Cataclysm successfully raised over $100,000 through Indiegogo crowdfunding but encountered delays when PayPal froze half the funds as a "reserve". Eventually, PayPal released the withheld amount and updated its crowdfunding policies. Additionally, 2014 marked Nyu's first foray into Japanese role-playing games with the release of The Sacred Tears TRUE.
On June 15, 2022, Nyu Media declared its shutdown. While most of its previously published games were acquired by other publishers, Cherry Tree High Comedy Club along with its sequel were removed from sale following the conclusion of the 2022 Steam Summer Sale on July 7.