Paperless Post
| Company type | Private |
|---|---|
| Industry | Software, Event planning |
| Founded | 2008 |
| Founder | James Hirschfeld, Alexa Hirschfeld |
| Headquarters | New York City , United States |
| Products | Digital invitations, Event planning software |
| Website | paperlesspost |
Paperless Post is a New York City-based software firm specializing in the creation, distribution, and management of digital invitations and event planning.
Product
The invitations and cards offered by Paperless Post are crafted internally as well as in collaboration with exclusive design partners, including notable names such as Oscar de La Renta, Carolina Herrera, Rifle Paper Co., Kate Spade New York, John Derian, among others.
Event organizers have the ability to personalize their digital invitations by adding custom text, logos, or images. They can also style their event pages using various fonts and customizable elements known as Blocks. Delivery options include email, SMS, or sharing via a link. The platform allows hosts to monitor RSVPs, communicate privately with attendees, and send follow-up messages.
The service operates without advertisements; one of the founders likened including ads to “receiving a flyer inside a wedding invitation.”
History
Established in 2008 by siblings James and Alexa Hirschfeld, who were 23 and 25 years old at the time, Paperless Post has since served over 200 million users.
In 2018, the company introduced Flyer, a streamlined, mobile-centric invitation product. James Hirschfeld explained that the intention was to provide users with tools that enable authentic self-expression through a broad spectrum of styles and moods.
Usage
Originally created for personal occasions such as birthdays and weddings, Paperless Post has expanded its use to include professional and corporate event invitations.
In popular culture
Paperless Post has been referenced in various television series including “And Just Like That,” “The Other Black Girl,” “Good Girls,” “I’m Sorry,” “Happy Endings,” “Saturday Night Live,” among others.
Following the accession of Charles III as King of the United Kingdom in April 2023, one frequently asked question regarding the Coronation was whether physical invitations would be issued or if it would be handled as a Paperless Post event.