Private (band)
PRIVATE | |
|---|---|
| Occupation(s) | Pop music project, producer, vocalist |
| Years active | 2006–2013 |
| Known for | "My Secret Lover" |
| Notable work | My Secret Lover (album), singles "My Secret Lover", "Everywhere", "Hell Ain't a Bad Place To Be" |
PRIVATE originated as a pop ensemble in 2006, founded by Danish producer and vocalist Thomas Troelsen, guitarist Asger Tarpgaard, and singer Tanja Simonsen. Eventually, the project evolved into Troelsen's solo endeavor. Their initial album, My Secret Lover, was both produced and recorded by Troelsen, with mixing handled by Jason Boshoff (Basement Jaxx). The lead single from this album earned Gold certification in Denmark and reached the top position on Danish singles charts, as well as radio and download rankings. The track was launched in the UK on 17 January 2010 through Virgin Records, accompanied by remixes from artists including Diplo, Egyptian Lover, Spencer & Hill, and Rune RK.
PRIVATE attracted significant attention from prominent blogs such as Perezhilton.com, Arjanwrites.com, and the UK's Popjustice, which described "My Secret Lover" as "utterly mesmerizing and exceptional." Coverage also extended to magazines like Dazed & Confused, NME, Attitude, The Guardian, and Monocle. Diplo, who contributed a remix of the track, lauded PRIVATE as "the finest pop music act currently active worldwide."
The Spencer & Hill remix gained exposure on BBC Radio 1, notably featuring on Scott Mills' Friday Floor Fillers where it was named Record of the Week in December 2009, as well as receiving airplay on Nick Grimshaw's show earlier that year.
In February 2010, Diplo’s remix was utilized in the commercial campaign for Prada's Spring/Summer 2010 Womenswear collection.
On 3 September 2012, PRIVATE released the single “Everywhere,” featuring O.T. Genasis under Universal Music Denmark. This release included remixes by MSTRKRFT, Sun Airway, Its Overture, DJ Woody, Flemming Dalum, Shoe Scene Symphony, Aylen, and Kannamix. The premiere was hosted by Perez Hilton and received coverage from Popjustice, Arjan Writes, and Interview Magazine.
Following that, on 12 April 2013, PRIVATE unveiled "Hell Ain't a Bad Place To Be," their second single with Universal Music Denmark. This track also garnered attention from Popjustice and Arjan Writes.
Albums
| Year | Title | DK Album chart | Certifications |
|---|---|---|---|
| 2007 | My Secret Lover
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Template:Center | |
| 2012 | "Everywhere"
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| 2013 | "Hell Ain't A Bad Place To Be"
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Singles
| Year | Title | Denmark | Album | |
|---|---|---|---|---|
| Single chart | Airplay | |||
| 2007 | "My Secret Lover" | 1 | 1 | My Secret Lover |
| 2007 | "Crucify My Heart" | 4 | 1 | |
| 2008 | "We Got Some Breaking Up to Do" | |||
| 2008 | "Killer on the Dancefloor" | |||