Quip (company)
| Company type | Private |
|---|---|
| Industry | Oral care |
| Founded | February 2015 |
| Founder | Simon Enever, Bill May |
| Headquarters | Brooklyn , United States |
| Products | Electric toothbrushes, toothpaste, floss, mouthwash, gum |
quip is a startup headquartered in Brooklyn, New York that specializes in electric toothbrushes and oral care products. Established in February 2015 by Simon Enever and Bill May, the company officially debuted in November of the same year. In November 2017, quip secured $10 million through a series A funding round, with investors such as Demi Lovato and Sherpa Capital participating. A follow-up financing round took place in November 2018, raising $40 million from Sherpa Capital, which coincided with quip’s retail launch at Target stores alongside its existing online subscription service. By January 2019, quip had surpassed sales of one million toothbrushes and amassed over one million subscribers.
Electric toothbrushes
These come in plastic options (blue, green, magenta) as well as metal finishes (copper, gold, silver, slate). Limited edition metal models include all-pink, dark aqua, and light aqua colors created by Quip. In 2018, quip collaborated with (PRODUCT)RED to produce a special metal (RED) edition brush, contributing 15% of proceeds to the Global Fund. June 2022 saw the launch of a pride-themed limited edition metal brush featuring a rainbow gradient design; $50,000 from its sales were donated to the Ali Forney Center supporting homeless LGBTQ+ youth. Additionally, in 2022, quip organized a competition to create a custom brush design.
Smart electric toothbrushes
Available in plastic (all-white) and metal (all-black, all-pink) finishes.
Rechargeable electric toothbrushes
Offered in plastic (midnight blue).
Smart rechargeable electric toothbrushes
Provided in plastic colors (ocean blue, sky blue) and metal variants (all-black, all-pink).
Kids electric toothbrushes
Made with rubber and available in blue, green, pink, and purple.
Kids smart electric toothbrushes
Available in rubber with an all-yellow color scheme.
Toothpaste
Available flavors include mint and watermelon; a travel-size mint toothpaste is also offered.
Floss
Mint-flavored floss comes in both floss picks and string forms. These are available in plastic (white) and metal finishes including all-black, copper, gold, silver, and slate; floss picks additionally come in metal (all-pink). The floss products are refillable. Quip also markets a water flosser offered in plastic (sky blue, white) and metal options (all-black, copper, slate).
Mouthwash
Dispensers are produced in plastic (white) and various metal finishes such as all-black, all-pink, copper, gold, silver, and slate. The mint-flavored mouthwash is refillable and dispensed via a push-button mechanism.
Gum
Dispensers come in plastic (white) and metal finishes including all-black, all-pink, copper, gold, silver, and slate. The sugar-free mint gum is refillable and sold in quantities of 90, 180, or 270 pieces.