RedBird Capital Partners
| Company type | Private |
|---|---|
| Industry | Investment management |
| Founded | 2014 in New York, United States |
| Founder | Gerry Cardinale |
| Headquarters | New York , United States |
Area served | Global |
Key people | Gerry Cardinale (Founder) |
| Products | Investment management services |
RedBird Capital Partners is a U.S.-based investment management firm established in 2014 in New York by Gerry Cardinale. As of 2022, the firm oversees assets exceeding $10 billion.
Investments
RedBird's portfolio spans multiple industries such as consumer products, financial services, telecommunications, media, technology, and sports. Significant holdings include shares in Artists Equity, co-founded by Ben Affleck and Matt Damon, the SpringHill Company led by LeBron James and Maverick Carter, as well as the Fenway Sports Group.
In August 2019, RedBird secured a minority interest in the YES Network after facilitating Yankee Global Enterprises’ repurchase of Fox’s 80% stake for $3.5 billion. This transaction followed Disney's acquisition of 21st Century Fox and the resulting regulatory requirement to divest certain assets. On August 31, 2022, RedBird finalized its €1.2 billion purchase of AC Milan from Elliott Investment Management. Additionally, since 2020, the firm has owned Toulouse FC and acquired a minority position in Liverpool F.C. in 2021.
In February 2020, RedBird made an investment in Skydance Media. Later that year in August, it acquired the assets of the XFL for $15 million in partnership with Dany Garcia and Dwayne Johnson.
June 2023 saw former media executive Jeff Zucker join a RedBird subsidiary co-owned with International Media Investments (IMI), a UAE state-backed entity controlled by Sheikh Mansour bin Zayed Al Nahyan. This collaboration, known as RedBird IMI, facilitates IMI’s investments into RedBird’s sports and entertainment ventures. The firm also maintains a partnership with Qatar’s sovereign wealth fund.
In December 2023, RedBird revealed plans to merge the XFL with the USFL, creating the United Football League (UFL) set to launch in 2024. By July 2024, RedBird provided financing for Skydance Media’s intended acquisition of National Amusements and its controlling interest in Paramount Global; this includes a Paramount-Skydance merger anticipated to close by August 7, 2025.
On November 23, 2024, Sky News reported that RedBird was among potential suitors for ITV plc, considering a possible division of assets such as ITV Studios and ITVX. Subsequently, on January 30, 2025, Reuters disclosed preliminary discussions between RedBird IMI and ITV about combining production units All3Media and ITV Studios.
In May 2025, RedBird announced its intention to purchase British publisher Telegraph Media Group, which owns The Telegraph, for £500 million (around $674 million).