Retail Systems Research
| Company type | Private |
|---|---|
| Industry | Market intelligence, Business intelligence |
Area served | United States |
Key people | Nikki Baird, Paula Rosenblum, Steve Rowen, Brian Kilcourse |
| Products | Market research and analysis on retail technology |
Retail Systems Research (RSR) is an American market intelligence organization focused on analyzing how technology influences the retail sector.
The firm's studies have been highlighted by prominent media outlets such as The Economist, The Wall Street Journal, USA Today, and National Public Radio. Additionally, RSR's work appears in specialized industry journals including RetailWire, Retailers Magazine, and Chain Store Age.
Among the company’s leadership are Nikki Baird, Paula Rosenblum, Steve Rowen, and Brian Kilcourse—esteemed experts in the field who contribute to Forbes.com and offer authoritative analysis. Nikki Baird exited RSR in January 2018.
RSR’s research is frequently cited in academic works and business literature, reflecting its expertise in retail technology and market analysis.