Serenata (phone)
| Company type | Mobile phone model |
|---|---|
| Industry | Telecommunications |
| Predecessor | Serene |
| Founded | October 2007 |
| Founder | Samsung, Bang & Olufsen |
Area served | Global |
Key people | David Lewis (designer) |
| Products | Mobile phones |
| Owner | Samsung, Bang & Olufsen |
| Parent | Samsung Electronics, Bang & Olufsen |
The Samsung SGH-F310 Serenata succeeded the Serene handset.[1] This model emerged from a partnership between Samsung and Bang & Olufsen,[2] bearing both companies' logos. Crafted by David Lewis, it made its debut in October 2007.[3] The device incorporated an iPod-inspired scroll wheel, Bang & Olufsen’s premium audio technology, 4GB internal memory, along with HSDPA connectivity for fast data transfer.[4]
Operating as a GSM-class phone, it supported cellular frequencies at 900, 1800, 1900, and 2100 MHz.[5] Rather than featuring a conventional keypad,[6] it utilized Bang & Olufsen’s signature clickwheel alongside a touchscreen interface.[7] Its standout feature was a music player equipped with a loudspeaker that could be accessed via a sliding mechanism.[8]
In Wallpaper's 2008 Design Awards, the Serenata earned runner-up status, trailing behind the original iPhone.[2] TechCrunch regarded the Serenata as an advancement over its predecessor, the Serene,[9] whereas Australia's GadgetGuy criticized it for being impractical for everyday mobile functions such as texting but acknowledged its "impressive sound quality."[10] Conversely, CNET praised its audio performance but concluded that aesthetic appeal took precedence over practical usability.[11]
References
- ↑ "B&O Serenata review". Stuff. 4 December 2007. Retrieved 6 November 2020.
The first collaboration between Danish hi-fi gurus Bang & Olufsen and Samsung resulted in the Serene. It was a uniquely designed handset, but lacked features and was an ergonomic disaster. Far from being perturbed, the self-styled 'dream team' has returned with the Serenata
- ↑ 2.0 2.1 "Best gadget on the go". Wallpaper. 107. Neil Sumner: 179. February 2008. ISSN 1364-4475.
It is possible, however, as the phones shortlisted for our readers' award prove. There's the Serenata, Samsung's Bang & Olufsen collaboration;
- ↑ "Samsung and Bang & Olufsen present Serenata". GSM Arena. 2 October 2007. Retrieved 6 November 2020.
ingenious and artful music mobile phone Samsung Serenata, designed by David Lewis, whose name is related to many of the products by Bang & Olufsen
- ↑ "Samsung / Bang & Olufsen Serenata - Mobile Gazette - Mobile Phone News". www.mobilegazette.com. Retrieved 2025-06-15.
- ↑ "Samsung Serenata SGH-F310 technical specifications :: GSMchoice.co.uk".
- ↑ Kuzmin, Sergey (30 January 2008). "Review of GSM/UMTS-handset Samsung SGH F-310 Serenata". Mobile-Review.com. Retrieved 6 November 2020.
It has no keypad, nor does it sport clear-cut Call/End buttons
- ↑ "In Pictures: iPhone rival? Bang & Olufsen and Samsung's Serenata". PC World. Retrieved 6 November 2020.
The touch screen is secondary
- ↑ Dan Nystedt (2 October 2007). "Samsung takes wraps off its iPhone rival Serenata". Computerworld. Retrieved 6 November 2020.
The handset has a built-in speaker and bass system, and can play amplified music for up to five hours through the speaker or for around 13 hours through a headset
- ↑ "Hands on with the B&O, Samsung Serenata". TechCrunch. 15 October 2007. Retrieved 6 November 2020.
It definitely improves on the Serene
- ↑ Coleman, Luke (23 April 2008). "Bang & Olufsen Serenata". GadgetGuy. Retrieved 6 November 2020.
Basically, it is unusable as a day-to-day mobile when it comes to simple tasks like text messaging
- ↑ Sean Cooper. "Hands-on with Samsung and Bang & Olufsen's svelte Serenata". CNET. Retrieved 6 November 2020.
popped it open and blasted some tunes and the quality really was good for such a small set, though it is definitely form over function here