Songwhale
| Company type | Private |
|---|---|
| Industry | Technology, Mobile marketing |
| Founded | 2007 |
| Founder | Ty Morse, Jon Greenlee |
| Headquarters | Pittsburgh , United States |
Area served | United States, Thailand, China, Japan, Indonesia |
| Products | Mobile media technologies, Paywhale (text-to-purchase system), Cheapest Texting (SMS messaging service) |
| Website | songwhale |
Songwhale is a technology firm specializing in interactive solutions, headquartered in Pittsburgh, Pennsylvania, with additional locations in Minneapolis, Minnesota and Milwaukee, Wisconsin. Established in 2007 by Ty Morse and Jon Greenlee, the company focuses on creating mobile media technologies that operate across internet and SMS platforms for various devices, concentrating primarily on mobile marketing initiatives for enterprises.
History
Originally concentrating on music distribution through mobile media and mobile technologies, Songwhale expanded its offerings to include digital content delivery and promotional services at live concerts and sporting events. Through a partnership with California University of Pennsylvania, the firm broadened its technological applications to the educational sector by providing services such as emergency notifications, campus navigation tools, and meal delivery options.
Building on these advancements, Songwhale extended its reach to international markets including Thailand, China, Japan, and Indonesia. Additionally, it partnered with Cannella Response Television to customize its mobile solutions for the direct response advertising industry.
Products
Songwhale creates marketing strategies utilizing mobile technology platforms. In 2011, the company launched Paywhale, a text-to-purchase payment system designed to complement traditional 1-800 number campaigns in direct response television. This platform enables businesses to connect with consumers via their mobile devices while accumulating data for targeted marketing efforts. In 2015, Songwhale introduced Cheapest Texting, an economical SMS messaging service.
Awards
♦ Ty Morse, Songwhale – Ernst & Young Entrepreneur of the Year Award Finalist, 2009 & 2010 ♦ Pittsburgh Technology Council's Tech 50 Startup of the Year Nominee, 2011 ♦ Pittsburgh Technology Council's Tech 50 Nominee for New Media, 2012