TYR Sport
| Company type | Private |
|---|---|
| Industry | Sportswear, Athletic equipment |
| Founded | 1985 in Huntington Beach, California, United States |
| Founder | Joseph DiLorenzo, Steve Furniss |
| Headquarters | Huntington Beach , United States |
Area served | Worldwide |
| Products | Competitive swimming and triathlon apparel, athletic equipment, CrossFit and fitness apparel |
| Website | tyr |
TYR Sport, Inc. is a United States-based company specializing in the design, development, and production of competitive swimming and triathlon apparel, as well as performance-oriented athletic equipment. It operates in conjunction with Swimwear Anywhere as a co-owner.
History
Established in 1985 in Huntington Beach, California by Joseph DiLorenzo and Steve Furniss, the brand TYR is named after the Norse deity Týr. After dedicating 34 years to the company, co-founder Furniss stepped down in 2019.
In late 2021, TYR expanded its product range to include CrossFit and fitness apparel. By 2023, the company launched its inaugural retail location at Roosevelt Field mall, situated in Garden City.
Among its notable collaborations, TYR was selected as the official partner for footwear and eyewear at the 2023 SBD World’s Strongest Man event. Additionally, TYR held the exclusive outfitting rights for the USA Swimming National Team leading up to the 2024 Olympic Games.
Sponsorship
Under the Team TYR banner, the company supports a wide array of professional athletes, alongside national swim teams from both the United States and Singapore. In 2018, TYR secured naming rights for USA Swimming’s domestic Pro Swim Series. Furthermore, in 2023, it became the official outfitter for USA Diving.
See also
- List of swimwear brands
- Aquapel, a technical racing swimsuit developed by TYR
- Aquashift, another high-performance racing swimsuit created by TYR