The NoMad
| Company type | Private |
|---|---|
| Industry | Hospitality |
| Founded | 1999 |
| Founder | Andrew Zobler |
| Defunct | 2021 |
| Fate | Permanently closed due to the COVID-19 pandemic |
| Headquarters | New York City, Manhattan , United States |
Area served | NoMad, Manhattan, New York City |
Key people | Andrew Zobler (Founder and CEO), Daniel Humm (Chef), Will Guidara (Restaurateur) |
| Products | Hotel accommodation, dining services |
| Parent | Sydell Group |
The NoMad was a combined hotel and dining establishment operated by the Sydell Group, situated in the NoMad area of Manhattan, New York City. Sharing its name with the hotel, the restaurant was developed by chef Daniel Humm and restaurateur Will Guidara, both recognized for their previous collaboration at Eleven Madison Park. To differentiate it from its counterparts in Las Vegas and Los Angeles, the hotel was sometimes called NoMad New York. The structure is included within the Madison Square North Historic District, designated as a New York City Landmark.
Andrew Zobler, Founder and CEO of the Sydell Group, envisioned the 12-story building, which showcases a Beaux-Arts style exterior. The interior design was crafted by French architect Jacques Garcia, drawing inspiration from his Paris residence. The establishment’s name was chosen to reflect the rising prominence of the NoMad neighborhood during that period.
In March 2021, The NoMad ceased operations permanently as a result of the COVID-19 pandemic.
Hotel
The hotel offered a private rooftop dining space equipped with outdoor seating options. Room service and event catering were managed directly by the on-site restaurant.
Restaurant
Launched in 2012, The NoMad restaurant received one Michelin star and focused on seasonal European-American dishes. Its renowned offering was a whole roasted chicken for two guests, filled with foie gras and truffles. From 2013 until 2017, James Kent held the position of executive chef.
Food critic Adam Platt highlighted the restaurant’s wide appeal across different clientele, noting its five unique dining environments: a glass-ceiling atrium, a standing bar area, a library, and a parlour—each providing a distinct ambiance.
Prior to opening The NoMad, founders Humm and Guidara operated Eleven Madison Park under owner Danny Meyer. To avoid competing directly with their new venture, Meyer agreed to transfer ownership of Eleven Madison Park to them.
History
Situated at 1170 Broadway (1166–1172) on Manhattan’s southeast corner of 28th Street and Broadway in the NoMad district, this building was originally constructed between 1902 and 1903 for retail and office use. Designed in the Beaux Arts style by Schickel & Ditmars, it was initially called the Johnston Building after its first proprietor, Caroline H. Johnston. The site is part of the Madison Square North Historic District.
Its construction marked a shift in the neighborhood’s early 20th-century evolution from primarily residential and theatrical spaces to taller commercial buildings.
Architecture
This twelve-floor edifice features a limestone facade with five bays along each side and a curved north corner bay crowned by a domed cupola. Architectural details include paired windows, a three-story base with recessed fenestration, and an ornamental cornice. The arched main entrance is adorned with sculpted lions, festoons, an intricately carved keystone, among other decorative motifs.
See also
External links
- Articles with short description
- 1999 establishments in New York City
- Boutique resort chains
- Companies based in Manhattan
- European restaurants in Manhattan
- Hospitality companies of the United States
- Hotel chains
- Defunct hotels in Manhattan
- Hotels disestablished in 2021
- James Beard Foundation Award winners
- Michelin-starred restaurants in Manhattan
- Privately held companies based in New York City
- Restaurants established in 2012