Think Finance
| Company type | Private |
|---|---|
| Industry | Financial technology |
| Founded | January 1, 2001 in Fort Worth, Texas, United States |
| Defunct | 2019 |
| Fate | Filed for Chapter 11 bankruptcy and ceased operations |
| Headquarters | Fort Worth , United States |
Key people | Martin J. Wong (CEO from May 2014) |
| Products | Cortex (technology platform for marketing, originating, servicing, and managing loans) |
Think Finance was a U.S.-based fintech firm specializing in delivering technology, data analytics, and marketing solutions tailored for consumer lending enterprises. The company operated from its inception in 2011 until it filed for bankruptcy in 2019.
Establishment
Think Finance was founded in 2001 in Fort Worth, Texas. From May 2014 onward, Martin J. Wong served as its CEO.
Expansion from 2014 to 2016
In 2014, the company underwent a strategic reorganization by separating its consumer lending product line into a new entity called Elevate. Following this, Think Finance concentrated on providing technology and analytics services to external online lenders.
Bankruptcy and Dissolution
By the end of 2019, Think Finance entered Chapter 11 bankruptcy proceedings and subsequently ceased operations. Its former subsidiaries continued functioning independently, no longer affiliated with Think Finance.
Products and Services
The company's primary offering was Cortex, a comprehensive technology platform designed to assist lenders in marketing, originating, servicing, and managing loans through online channels.
Recognition
In 2013, Forbes placed Think Finance at number two in its list of America’s Most Promising Companies, commending its innovative use of technology within traditional financial frameworks.
Between 2010 and 2015, Think Finance earned a spot on the Inc. 5000 list for rapid growth, achieving a three-year growth rate of 216% and generating revenues over $687 million in 2013. Inc. highlighted the company’s development of advanced products aimed at underserved consumers by leveraging a technology and analytics platform that bridges payday loans and credit cards.