Wild-Touch
| Company type | Charitable organization |
|---|---|
| Industry | Environmental awareness, Film production |
| Founded | 2010 |
| Founder | Luc Jacquet |
| Headquarters | France |
Key people | Luc Jacquet, Francis Hallé, Marion Cotillard (patron) |
| Products | Documentary films (notably Once upon a forest / Il était une forêt) |
Wild-Touch is a French charitable organization established in 2010 by Luc Jacquet with the mission to create and promote initiatives that raise awareness about environmental concerns, mainly through producing films.
The organization's principal endeavor is the documentary Once upon a forest (Il était une forêt), which draws attention to the dangers facing primary forests across the globe. This project, launched in August 2010, is co-directed by Jacquet and botanist Francis Hallé, and has received support from actress Marion Cotillard.
History
Following his 2006 victory at the Academy Award for Best Documentary Feature with March of the Penguins, Luc Jacquet sought to utilize his influence to advocate for ecological preservation. In April 2010, together with his spouse and colleagues, he established Wild-Touch to increase public understanding of threatened species and environmental issues. Soon thereafter, Jacquet collaborated with esteemed botanist Francis Hallé, who had long aspired to capture footage of primary forests. Their joint filming commenced in French Guiana in August 2010, resulting in what became known as La Forêt des pluies. Jacquet regards this film as both an ethical obligation and an artistic endeavor aimed at transforming humanity's interaction with nature. Actress Marion Cotillard, recognized for her commitment to environmental causes, took on the role of project patron. A preliminary segment titled C'était la forêt des pluies debuted as the opening feature at the International Festival of Ecological Films held in Bourges in October 2011.