WindowsWear
| Company type | Private |
|---|---|
| Industry | Retail visual merchandising |
| Founded | 2012 |
| Founder | Jon Harari, Michael Niemtzow, Raul Tovar |
| Headquarters | New York City , United States |
Area served | Global |
Key people | Jon Harari, Michael Niemtzow, Raul Tovar |
| Products | Retail visual merchandising platform, museum exhibitions, guided tours, workshops, awards ceremony |
| Website | windowswear |
WindowsWear is a New York City-based platform and community specializing in retail visual merchandising. Established in 2012, it maintains an extensive collection of retail and visual display archives dating back to 1931. This resource supports retailers, brands, designers, and creative professionals by offering imagery for competitive analysis, inspiration, and trend forecasting aimed at improving contemporary retail settings. The organization manages the WindowsWear Museum located at Berkeley College's Manhattan campus, which features exhibitions of fashion window displays and in-store presentations. Additionally, WindowsWear hosts guided tours of window displays throughout New York City, conducts an annual awards ceremony honoring leading retailers, and provides workshops centered on visual merchandising techniques, store design innovations, current trends, and conceptual development.
History
The company was established by Jon Harari, Michael Niemtzow—both formerly with Lehman Brothers—and Raul Tovar. Its team includes photographers positioned in various cities around the globe. WindowsWear debuted in November 2012 with Elle as its launch collaborator. The business has attracted funding from investors such as Goldman Sachs, Barclays Capital, Coach, Inc., eBay, and Nomura Securities.
Users
WindowsWear caters to a diverse clientele including retailers, designers, and educational institutions such as The University of Alabama, Berkeley College, EBC Hochschule, FIT, Genesee College, George Brown, Laboratory Institute of Merchandising, The Planning and Visual Educational Partnership, Milwaukee Area Technical College, Seneca College, Sheridan College, and Université du Québec à Montréal.