Auntea Jenny
| File:Auntea Jenny logo.svg | |
 Auntea Jenny retail outlet located in Shenzhen, China | |
Native name | 沪上阿姨（上海）实业股份有限公司 |
|---|---|
| Company type | Public |
| |
| Industry | Drink |
| Founded | 2013 |
| Headquarters | |
Number of locations | more than 9,100 stores (2025) |
| Website | hsay |
Auntea Jenny () represents a prominent Chinese milk tea franchise. By 2024, it operated in excess of 9,000 outlets, positioning itself among the largest tea chains globally.
History
Established in 2013 by the entrepreneurial couple Shan Weijun and Zhou Rongrong, the brand inaugurated its first shop at Shanghai's People's Square. This initial location rapidly generated monthly earnings surpassing 400,000 yuan.
The company pursued swift expansion with a focus on smaller-tier cities across China. By 2018, its network had grown to over 1,000 stores nationwide. In 2019, the brand revamped its logo to depict a woman dressed in a cheongsam clutching a milk tea cup. Store numbers exceeded 2,000 by 2020 and climbed beyond 6,000 by 2023.
In early 2023, packaging showcasing a woman wearing a high-slit cheongsam prompted discussions on social media regarding the sexualization of advertising. Subsequently, the Jinshan Market Supervision Bureau verified that this imagery adhered to China’s advertising regulations.
Auntea Jenny launched its inaugural overseas store in Kuala Lumpur, Malaysia, during February 2024. Following this international debut, the company refreshed its logo to feature an orange-hued smiling woman with a bob hairstyle.
On May 8, 2025, the firm successfully conducted its initial public offering on the Hong Kong Stock Exchange, securing HK$273 million (equivalent to US$35 million). That same month marked the opening of its first U.S. branch in Queens, New York. The combined net worth of the founders is estimated at approximately US$1.7 billion.