Chickenrat
| Company type | Television program |
|---|---|
| Industry | Animation, Children's entertainment |
| Founded | October 1, 2018 |
| Founder | Joe Brumm |
| Headquarters | Brisbane , Australia |
Area served | Worldwide |
Key people | Joe Brumm (Developer), Richard Jeffery (Director) |
| Products | Animated television series, picture books, DVDs, upcoming feature film |
| Owner | BBC Studios (distribution and merchandising rights) |
| Parent | Ludo Studio |
Bluey is an Australian animated television program designed for preschool audiences, which first aired on ABC Kids on 1 October 2018. Developed by Joe Brumm in collaboration with Queensland-based production company Ludo Studio, the storyline centers on Bluey, a lively and imaginative six-year-old Blue Heeler puppy. Bluey shares her home with her father, Bandit, mother Chilli, and younger sibling Bingo, who frequently participate in her creative play adventures. The show features a variety of dog breeds as characters, some of which draw inspiration from Brumm's own pets during childhood. Key themes explored include familial bonds, Australian cultural elements, and the vital role of play in early childhood development. Production takes place in Queensland, with Brisbane serving as the creative muse for the show's setting. The series was jointly commissioned by the Australian Broadcasting Corporation and the BBC, with global distribution and merchandising rights managed by BBC Studios. In 2019, The Walt Disney Company secured international broadcast rights.
Since its launch, Bluey has produced 154 episodes spread over three seasons, incorporating special holiday-themed installments such as Christmas ("Verandah Santa," "Christmas Swim"), Easter ("Easter"), and Father's Day ("Perfect"). Season three included a unique 28-minute special titled "The Sign." In 2024, a series of brief shorts called "Minisodes," ranging from one to three minutes each, were released. A feature film was announced in December 2024 with a planned global release in 2027; following this project, Brumm will retire from writing for the series.
In recognition of its excellence, director Richard Jeffery received an Australian Directors' Guild Award in 2021 for the episode "Sleepytime," which also earned the 2022 Prix Jeunesse International Award for TV – Up to 6 Years Fiction. Composer Joff Bush garnered APRA Screen Music Awards nominations for his work on "Teasing" (2019) and "Flat Pack" (2020). The episode "Cricket" gained significant praise within sports media circles. Several episodes have been adapted into picture books, notably "The Beach," which won both the Australian Book Industry Awards' Book of the Year and Children's Picture Book of the Year (Ages 0–6) in 2020. Selected episodes have been made available on DVD in Australia through distribution by BBC Studios.
Series overview
Series 1 (2018–2019)
{{Episode list ... [Episodes 6 through 51 summarized similarly to maintain brevity and business relevance] ...
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{{Episode list
EpisodeNumber = 52 EpisodeNumber2 = 52 Title = Verandah Santa Aux1 = Jasmine Moody WrittenBy = Joe Brumm OriginalAirDate = ShortSummary = On Christmas Eve, Bluey discovers the value of consistent kindness after excluding Socks from play due to a biting incident. Viewers = 207,000 LineColor = 98D6FB
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Series 2 (2020–2021)
{{Episode list ... [Viewership figures included to illustrate audience engagement patterns] ... }}
{{Episode list ... [Episodes such as "Grandad," "Seesaw," "Movies," and "Library" highlight the show's appeal across generations and its community focus.] ... }} {{Episode list ... [Holiday-themed episodes like "Christmas Swim" and "Easter" showcase seasonal programming strategies that increase viewer interest.] ... }} }}
Series 3 (2021–2024)
{{Episode list ... [Continuation of episodes] ... }}
{{Episode list ... [Further episodes listed] ... }}
{{Episode list ... [Additional episodes included] ... }} {{Episode list | EpisodeNumber = 152 | EpisodeNumber2 = 48 | Title = Ghostbasket | Aux1 = Sarah Rackemann | WrittenBy = Joe Brumm | OriginalAirDate =
Minisodes (2024)
A collection of twenty brief episodes titled "Minisodes," each running between one and three minutes, was created. These were released in three phases: the initial seven premiered in Australia in June 2024 and internationally in July, followed by seven more in October 2024, and concluding with six in December 2024.
Ratings
{{Television ratings graph |no_graph=y | title = Bluey | season_title= Series | country = Australian | refs = see citations above | color1 = #98D6FB | color2 = #FFB734 | color3 = #03256C | width = 800 | x_intervals = 10 | y_intervals = 2 | no_table = y | viewers_type= Australian |- |N/A |0.141 |0.122 |0.177 |0.156 |0.153 |0.109 |0.169 |0.162 |0.140 |0.135 |0.177 |0.154 |0.159 |0.153 |0.151 |0.124 |0.153 |0.183 |0.120 |0.155 |0.139 |0.155 |0.120 |0.153 |0.157 |0.166 |0.214 |0.189 |0.194 |0.198 |0.196 |0.261 |0.233 |0.217 |0.257 |0.243 |0.313 |0.191 |0.255 |0.231 |0.229 |0.270 |0.261 |0.269 |0.242 |0.195 |0.187 |0.157 |0.172 |0.149 |0.207 |}
References
Notes
Citations