Garnier
| Company type | Subsidiary |
|---|---|
| Industry | Cosmetics |
| Founded | 1 January 1904 in France |
| Founder | Alfred Amour Garnier |
| Headquarters | France |
| Products | Hair care, skin care |
| Parent | L'Oréal |
Garnier () is a widely recognized cosmetics brand under the ownership of the French multinational corporation L'Oréal. The brand specializes in manufacturing products for both hair care and skin care.
Launch
Established in 1904 by Alfred Amour Garnier in France, Laboratoires Garnier began its journey with a patented hair lotion formulated from natural botanical extracts. The company expanded its portfolio by introducing sun protection items in 1936 and later launched permanent at-home hair coloring solutions in 1960.
Expansion and products
After becoming part of L'Oréal in 1970, Garnier broadened its offerings beyond hair color and hair care to include skincare products. Throughout the 2000s, the brand rolled out a variety of permanent and semi-permanent hair dye options.
In 2021, Garnier collaborated with Brazilian singer Iza to develop a product range tailored specifically for black skin tones, launched in Brazil to address the needs of darker complexions.
Transition to Cruelty Free status
On 5 March 2021, Garnier received official recognition from Cruelty Free International as a Cruelty Free brand under the Leaping Bunny certification. Additionally, numerous Garnier products carry 'Vegan' labels. Despite this, Garnier remains within the L'Oréal group, which has not achieved Cruelty Free status due to its ongoing presence in the Chinese market where animal testing is mandated by law for cosmetics.
Donations
In 2025, Garnier, previously a platinum-level sponsor of New York City's annual Heritage of Pride Pride Week, scaled back its sponsorship involvement.