Promod
| Company type | Private |
|---|---|
| Industry | Retail (Women's ready-to-wear fashion) |
| Founded | 1975 |
| Founder | Francis-Charles Pollet |
| Headquarters | France |
Area served | France, Belgium, Switzerland, Luxembourg, Spain, other European countries (historically 52 countries worldwide) |
Key people | Julien Pollet (president, since 2018) |
| Products | Women's ready-to-wear fashion |
| Website | www |
Promod is a French retailer specializing in women's ready-to-wear fashion, with operations spanning France, Belgium, Switzerland, and Luxembourg. The company distributes its products through its own retail outlets as well as concessions located within larger department stores.
Established in 1975 by Francis-Charles Pollet, who is the descendant of La Redoute's founder, Promod initially served markets solely in France and Belgium. Starting in 1990, the company began its international expansion by setting up subsidiaries in Spain and additional European nations.
By the year 2014, Promod operated more than 1,066 stores in 52 countries worldwide and reported revenues surpassing €1 billion. Nevertheless, due to shrinking profits in overseas markets during 2016, the firm undertook a restructuring that involved eliminating 130 positions and shutting approximately 500 franchise locations abroad, predominantly across Europe—effectively halving its international presence.
In September 2018, Julien Pollet took over from Patrice Lepoutre as the president of the group.
In 2024, Promod introduced an innovative boutique-laboratory concept that integrates pre-owned merchandise, unsold stock, sewing kits, alongside workshops dedicated to sewing and upcycling techniques.