The Jessica Simpson Collection
| Company type | Private |
|---|---|
| Industry | Fashion |
| Founded | 2005 |
| Founder | Jessica Simpson |
| Products | Apparel, footwear, accessories, fragrances, travel goods |
| Parent | Sequential Brands (until at least 2021) |
| Website | jessicasimpsoncollection |
The Jessica Simpson Collection represents a fashion brand created by American singer Jessica Simpson, featuring a range of products including apparel, footwear, accessories, fragrances, and travel goods. Initially introduced in 2005 as a footwear collaboration with Nine West co-founder Vince Camuto, the brand's success led to an expansion encompassing 22 licensed categories.
By 2010, the collection achieved $750 million in revenue, establishing itself as the leading celebrity-driven clothing enterprise. Simpson credited the brand's appeal to providing customers with aspects of her personal style rather than replicating a complete celebrity image. Total sales climbed to $1 billion by 2015, with projections estimating $500 million in sales for 2020.
On August 31, 2021, Sequential Brands, the parent company, sought Chapter 11 bankruptcy protection.
In April 2024, the collection began an exclusive retail partnership with Walmart, making its products available in 800 locations. As of December 2024, the brand is also distributed through various retailers such as Buy Buy Baby, Dillard's, Kid Box, Nordstrom Rack, Amazon, Macy's, Wayfair, Destination Maternity, and Motherhood Maternity.