Women's Choice Awards
| Company type | Private |
|---|---|
| Industry | Marketing research |
| Founded | 2011 |
| Founder | Delia Passi |
| Headquarters | United States |
| Products | Surveys and awards for female consumers |
The Women's Choice Award is a U.S.-based marketing research firm that focuses exclusively on surveys aimed at female consumers. Established in 2011 by Delia Passi, who previously served as the publisher for Working Woman and Working Mother magazines.[1][2]
Market research
Utilizing its exclusive database of female consumers, the Women's Choice Award performs marketing research and analyzes supplementary quantitative data categorized by award types. The organization collaborates with the Wharton School of Business to conduct pioneering studies on consumer experiences differentiated by gender.[3]
For each survey completed through its online platform, the company contributes fifty cents to charitable organizations.[2][4] Past recipients of these donations include Women in Distress, American Heart Association, Michael Bolton Charities, Lolly's Locks, and the Children's Miracle Network Hospitals. The 2017 Women's Choice Award Show was dedicated to supporting I am That Girl.[5]
Awards
The inaugural Women's Choice Award Show took place in Los Angeles on May 17, 2017, with television journalist Meredith Vieira serving as host.[6] The first recipient of the Icon Award was Sharon Stone.[7][5] Additional honorees included Meryl Davis, Alicia Garza, Yvonne Cagle, and Jennifer Pozner.[8][9]
Categories
- Medical Centers
- Medical Practitioners and Groups
- Financial Consulting Firms
- Brands, Products, and Offerings
- Top Automobiles
- Leading Universities
- Top Employers for Women
Referencing
- ↑ Lombardi, Kate Stone (December 9, 2001). "As a Magazine Folds, a New Venture Begins". The New York Times. ISSN 0362-4331. Retrieved January 23, 2019.
- ↑ 2.0 2.1 "Hollywood company launches". tribunedigital-sunsentinel. Archived from the original on August 4, 2013. Retrieved February 1, 2019.
- ↑ Cite error: Invalid
<ref>tag; no text was provided for refs named:1 - ↑ Sentinel, Doreen Hemlock, Sun. "Hollywood company launches "Women's Choice Award" to help female shoppers". Sun-Sentinel. Retrieved January 31, 2019.
{{cite web}}: CS1 maint: multiple names: authors list (link) - ↑ 5.0 5.1 Desk, Movies News. "Sharon Stone to Be Honored with the Icon Award at 2017 Women's Choice Award Show". Retrieved February 1, 2019.
{{cite news}}:|last=has generic name (help) - ↑ "Meredith Vieira opens up about hosting the 'Women's Choice Award Show'". TODAY.com. Retrieved February 1, 2019.
- ↑ "Sharon Stone radiates beauty at Women's Choice Awards". May 19, 2017.
- ↑ "Stars Attend Women's Choice Awards Show". Look to the Stars. May 29, 2017. Retrieved January 31, 2019.
- ↑ BWW News Desk. "Recording Artist Deborah Cox to Serve as Women's Choice Award Show Special Correspondent". BroadwayWorld.com. Retrieved January 31, 2019.