Made In Cookware
| Company type | Private |
|---|---|
| Industry | Kitchenware |
| Founded | 2017 |
| Founder | Jake Kalick, Chip Malt |
| Headquarters | Austin, Texas , United States |
Area served | United States, Canada, United Kingdom |
Key people | Jake Kalick (Co-founder), Chip Malt (Co-founder), Tom Colicchio (Investor) |
| Products | Stainless steel cookware sets, nonstick frying pans, traditional frying pans, stockpots, saucers, woks, knife collections, kitchen tools |
| Owner | Private ownership with investors including KarpReilly, Brian Spaly, Grant Achatz, Nick Kokonas |
| Website | madeincookware |
Made In Cookware is a privately owned producer specializing in premium kitchen equipment headquartered in Austin, Texas. Established in 2017 by Jake Kalick and Chip Malt, the company supplies stainless steel cookware sets, both nonstick and traditional frying pans, stockpots, saucers, woks, knife collections, and additional kitchen tools to professional chefs and home culinary enthusiasts through its e-commerce platform.
As a direct-to-consumer (DTC) enterprise, the brand boosts customer interaction by providing recipe demonstrations, detailed instructional content, and engaging narratives on its website and social media channels. Its Made In Studio also serves as a venue for events supporting Austin-based nonprofits, industry meetings, and recipe development sessions.
Made In’s cookware is utilized in upwards of 2,000 dining establishments and is noted for offering competitive pricing within the DTC market. The brand has earned endorsements from prominent chefs, including restaurateur and Top Chef figure Tom Colicchio, who also participates as an investor.
Additional investors comprise private equity firm KarpReilly, Bonobos founder Brian Spaly, along with Alinea co-owners Grant Achatz and Nick Kokonas.
History
Childhood acquaintances and Boston natives Johnathan "Jake" Kalick and Bradford "Chip" Malt launched Made In Cookware in 2017, drawing inspiration from the direct-to-consumer achievements of companies like Warby Parker and Casper. Initial funding was secured from private equity firm KarpReilly.
Kalick’s lineage includes four generations in kitchen supply dating back to 1929 when his grandfather established Boston's Harbour Food Service Equipment. Malt brought expertise in digital brand development acquired during his tenure at Rhone Apparel.
In 2018, the founders moved Made In Cookware to Austin, attracted by the city’s vibrant food scene and the presence of consumer-focused brands such as Yeti and Outdoor Voices. That same year marked their collaboration with Chef Tom Colicchio.
By 2019, Made In successfully raised roughly $5 million through a seed funding round led by Bonobos founder Brian Spaly, with venture capitalist Ezra Galston of Starting Line Ventures also participating.
The company broadened its culinary partnerships in 2021 by teaming up with baker and restaurateur Nancy Silverton to introduce a porcelain bakeware line.
In 2022, Made In Cookware experimented with physical retail by opening a pop-up location on South Congress in Austin. A second pop-up followed at The Domain in 2023; however, both stores have since ceased operations.
In 2024, the business expanded its international reach by launching e-commerce websites for Canada and the United Kingdom, providing shipping within two to five days to most areas.
External links
- Manufacturing companies based in Austin, Texas
- American companies established in 2017
- 2018 establishments in Texas
- Kitchenware brands
- Manufacturing companies established in 2017
- American brands
- Privately held companies based in Texas
- Online retailers of the United States
- Retail companies established in 2017
- Internet properties established in 2017
- Private equity portfolio companies